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DOI
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ISSN
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A Study on Luckin Coffee’s Brand Communication Strategy from the Perspective of Integrated Marketing Communications Theory
(Articles)
Panyan Fang
,
Fang Jin
Open Access Library Journal
Vol.12 No.7
, July 30, 2025
DOI:
10.4236/oalib.1113715
116
Downloads
1,470
Views
Citations
Phubbing Phenomenon: A Wild Fire, Which Invades Our Social Communication and Life
(Articles)
Sefa Bulut
,
Thseen Nazir
Open Journal of Medical Psychology
Vol.9 No.1
, December 4, 2019
DOI:
10.4236/ojmp.2020.91001
3,103
Downloads
6,849
Views
Citations
Assessing the Role of AI in Generating Content for Digital Brand Communications: The Case of a Midjourney Generated Campaign
(Articles)
Mona Arslan
,
Ahmed Ghazal
Open Access Library Journal
Vol.11 No.11
, November 11, 2024
DOI:
10.4236/oalib.1112426
270
Downloads
1,777
Views
Citations
“Body bags ready”: Print media coverage of avian influenza in Australia
(Articles)
Sandra C. Jones
,
Louise Waters
,
Fiona Byrne
,
Don Iverson
,
Max Sutherland
,
Julian Gold
,
Chris Puplick
Health
Vol.4 No.10A
, November 1, 2012
DOI:
10.4236/health.2012.430142
4,910
Downloads
7,675
Views
Citations
This article belongs to the Special Issue on
Influenza Research
Trends in global warming and evolution of polymerase basic protein 2 family from influenza a virus
(Articles)
Shao-Min Yan
,
Guang Wu
Journal of Biomedical Science and Engineering
Vol.2 No.6
, October 27, 2009
DOI:
10.4236/jbise.2009.26066
5,939
Downloads
10,500
Views
Citations
The Effect of Consumer Attitude on the Effect of Social Media Marketing on Hospital Promotion Activities through Content Marketing
(Articles)
Busra Yuceer
,
Omer Faruk Sarkbay
,
Murat Basal
Open Journal of Social Sciences
Vol.12 No.2
, February 27, 2024
DOI:
10.4236/jss.2024.122021
662
Downloads
2,701
Views
Citations
Communication on Road Safety in Cameroon: Representation in the Press and Government Strategy
(Articles)
Corine Esse
International Journal of Communications, Network and System Sciences
Vol.14 No.5
, May 31, 2021
DOI:
10.4236/ijcns.2021.145005
750
Downloads
4,438
Views
Citations
The Impact of COVID-19 Pandemic on Education: Social Exclusion and Dropping out of School
(Articles)
Olympia Tsolou
,
Thomas Babalis
,
Konstantina Tsoli
Creative Education
Vol.12 No.3
, March 8, 2021
DOI:
10.4236/ce.2021.123036
8,575
Downloads
22,338
Views
Citations
Social Emotional Learning in the COVID-19 Pandemic: Opportunities and Challenges
(Articles)
Xuewei Wang
,
Botao Wang
,
Ping Wei
Creative Education
Vol.14 No.1
, January 12, 2023
DOI:
10.4236/ce.2023.141002
485
Downloads
2,846
Views
Citations
Explanatory Models of Change of Consumer Behavior Applied to Social Marketing
(Articles)
Nayeli Manzano
,
Luis Rivas
,
George Bonilla
iBusiness
Vol.4 No.3
, September 28, 2012
DOI:
10.4236/ib.2012.43031
9,310
Downloads
14,985
Views
Citations
E-Marketing Orientation and Social Media Implementation in the Banking Industry in Nigeria
(Articles)
N. Gladson Nwokah
,
Boma Benita Irimagha
iBusiness
Vol.9 No.4
, December 13, 2017
DOI:
10.4236/ib.2017.94009
1,963
Downloads
5,222
Views
Citations
In the Web2.0 Era, Social Media Marketing Brings Business Opportunities to Enterprises
(Articles)
Yue Fang
Open Journal of Business and Management
Vol.8 No.2
, March 26, 2020
DOI:
10.4236/ojbm.2020.82057
1,767
Downloads
5,906
Views
Citations
Extent of Social Media Marketing Use by MSMEs in the Construction Industry in Harare. Case Study of CIFOZ and SMEA Members
(Articles)
Moses Chundu
,
Patricia Chigombe
,
Tolbert Mucheri
American Journal of Industrial and Business Management
Vol.12 No.7
, July 18, 2022
DOI:
10.4236/ajibm.2022.127064
604
Downloads
2,859
Views
Citations
Commercial Organizations’ Use of Social Marketing (Advertising) to Foster Sustainable Relations with Consumers through the COVID-19 Era
(Articles)
Eiman M. Negm
,
Ahmed Ghazal
American Journal of Industrial and Business Management
Vol.12 No.9
, September 30, 2022
DOI:
10.4236/ajibm.2022.129079
876
Downloads
4,904
Views
Citations
The Effect of Hospitals’ Social Media Marketing on Patients’ Health Perception: Research in Istanbul Province
(Articles)
Claire Laetitia Fernende Nleng Aloma
,
Murat Basal
Sociology Mind
Vol.14 No.2
, March 28, 2024
DOI:
10.4236/sm.2024.142007
352
Downloads
1,438
Views
Citations
Influence of Social Media Marketing on Profitability of Commercial Banks in Mwanza City, Tanzania
(Articles)
Consolata Constantine
,
Sylvester Jotta
,
Ngozi Tibuhinda
Open Journal of Social Sciences
Vol.12 No.12
, December 23, 2024
DOI:
10.4236/jss.2024.1212025
331
Downloads
2,095
Views
Citations
Patients’ Satisfaction with the Quality of Care in the Tunisian Private Hospitals during the Second Wave of COVID-19 Pandemic: Does Human Resource Planning Matter?
(Articles)
Faten Methammem
,
Mohamed Anis Ben Abdallah
Journal of Human Resource and Sustainability Studies
Vol.10 No.2
, June 20, 2022
DOI:
10.4236/jhrss.2022.102017
392
Downloads
1,533
Views
Citations
Correlated mutations in the four influenza proteins essential for viral RNA synthesis, host adaptation, and virulence: NP, PA, PB1, and PB2
(Articles)
Wei Hu
Natural Science
Vol.2 No.10
, October 29, 2010
DOI:
10.4236/ns.2010.210141
8,552
Downloads
14,640
Views
Citations
Intergenic subset organization within a set of geographically-defined viral sequences from the 2009 H1N1 influenza A pandemic
(Articles)
William A. Thompson
,
Joel K. Weltman
American Journal of Molecular Biology
Vol.2 No.1
, December 30, 2011
DOI:
10.4236/ajmb.2012.21004
5,511
Downloads
10,708
Views
Citations
Antibody administration in experimental influenza increases survival and enhances the effect of oseltamivir
(Articles)
Brit N. J. Pourroy
,
Hans Jørn Kolmos
,
Lars P. Nielsen
Health
Vol.4 No.10A
, November 1, 2012
DOI:
10.4236/health.2012.430143
3,997
Downloads
7,082
Views
Citations
This article belongs to the Special Issue on
Influenza Research
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