Social Media Marketing - Articles - Scientific Research Publishing

A Survey of the Effect of Social Media Marketing on Online Shopping of Customers by Mediating Variables (Articles)

Alireza Mohammadpour, Taher Roshandel Arbatani, Tahmoures Hassan Gholipour, Fereshteh Farzianpour, Shadi Hosseini

Journal of Service Science and Management Vol.7 No.5，October 31, 2014

DOI: 10.4236/jssm.2014.75034 20,934 Downloads 28,323 Views Citations
Use of Social Media as an Effective Marketing Tool for Fashion Startups in Saudi Arabia (Articles)

Noran Trad, Maha Abdullah Al Dabbagh

Open Journal of Social Sciences Vol.8 No.11，November 27, 2020

DOI: 10.4236/jss.2020.811029 2,218 Downloads 10,392 Views Citations
Effects of Social Media Marketing on Brand Awareness Based on the Stimulus Organism Response Model in Developing Countries (Articles)

Inonge Lilembalemba, Jackson Phiri

Open Journal of Business and Management Vol.12 No.1，January 31, 2024

DOI: 10.4236/ojbm.2024.121035 592 Downloads 3,647 Views Citations
The Impact of Social Media Marketing on Consumer Behavior: A Study of the Fashion Retail Industry (Articles)

Saddam Nasir Chowdhury, Md Omar Faruque, Sadia Sharmin, Tughlok Talukder, Md Abdullah Al Mahmud, Golam Dastagir, Surove Akter

Open Journal of Business and Management Vol.12 No.3，May 21, 2024

DOI: 10.4236/ojbm.2024.123090 2,700 Downloads 46,486 Views Citations
Exploring the Evolution of Brand Loyalty in the Age of Social Media (Articles)

Muhammed Zakir Hossain, Habiba Kibria

Journal of Service Science and Management Vol.17 No.3，June 5, 2024

DOI: 10.4236/jssm.2024.173011 531 Downloads 5,375 Views Citations
Social Media Influence on Millennials Purchase Behaviour of Coca-Cola and Pepsi Carbonated Soft Drink (Articles)

Tolulope Ajibade, Donia Waseem

Open Journal of Business and Management Vol.12 No.4，June 12, 2024

DOI: 10.4236/ojbm.2024.124110 375 Downloads 2,744 Views Citations
Investigating the Influence of Social Media Marketing Campaigns on Libyan Consumer Behavior Pertaining to Private Universities: A Case Study of the Libyan International University (Articles)

Abdilrahman Ebrahim

Open Access Library Journal Vol.11 No.11，November 30, 2024

DOI: 10.4236/oalib.1112470 59 Downloads 322 Views Citations
An Analysis of Snow Sports Promotion in China through Different Social Media Platforms (Articles)

Zhengqing Ding

Open Journal of Business and Management Vol.13 No.1，January 24, 2025

DOI: 10.4236/ojbm.2025.131027 76 Downloads 381 Views Citations
An Examination of How Social Media Participation and Customer Satisfaction Affect the Likelihood that a Business Will Make Another Transaction in the Hospitality Sector (Articles)

Tughlok Talukder, Seaam Bin Masud, Md. Rashel Miah, Ashrafuzzaman Hera, Md. Omar Faruque

Open Access Library Journal Vol.12 No.1，January 27, 2025

DOI: 10.4236/oalib.1112802 70 Downloads 649 Views Citations
Social Media in e-Governance: A Study with Special Reference to India (Articles)

Mohamad Tariq Banday, Muzamil M. Mattoo

Social Networking Vol.2 No.2，April 30, 2013

DOI: 10.4236/sn.2013.22006 14,093 Downloads 25,290 Views Citations
User Acceptance of Personalized and Context-Specific Online Advertising (Articles)

S. Denise Ruhrberg, Giulia Kirstein, Katsiaryna S. Baran

Open Journal of Social Sciences Vol.5 No.3，March 30, 2017

DOI: 10.4236/jss.2017.53020 2,374 Downloads 4,205 Views Citations
A Study on Service Marketing of University Libraries in the New Media Environment (Articles)

Yi Zheng, Lan Du

Open Journal of Social Sciences Vol.6 No.11，November 23, 2018

DOI: 10.4236/jss.2018.611016 1,578 Downloads 3,320 Views Citations
Analysis of Instagram Media Marketing Strategy of Li-Ning Based on 4I Theory (Articles)

Pei Chen, Chenggang Li

Modern Economy Vol.15 No.3，March 27, 2024

DOI: 10.4236/me.2024.153016 662 Downloads 3,451 Views Citations
Use of Social Media to Support Nursing Students’ Learning in Zambia (Articles)

Ruth Wahila, Lonia Mwape, Kestone Lyambai, Marjorie Kabinga-Makukula

Creative Education Vol.9 No.8，June 29, 2018

DOI: 10.4236/ce.2018.98092 1,494 Downloads 5,165 Views Citations
This article belongs to the Special Issue on Medical Education and Health Education
Politics and the Twitter Revolution: A Brief Literature Review and Implications for Future Research (Articles)

James Nguyen

Social Networking Vol.7 No.4，October 29, 2018

DOI: 10.4236/sn.2018.74018 2,333 Downloads 9,334 Views Citations
Significance of Live Streaming in Shaping Business: A Critical Review and Analytical Study (Articles)

Nasir Uddin

Social Networking Vol.13 No.3，July 31, 2024

DOI: 10.4236/sn.2024.133003 128 Downloads 853 Views Citations
A Study on Communication Media Selection: Comparing the Effectiveness of the Media Richness, Social Influence, and Media Fitness (Articles)

Rui Gu, Kunihiko Higa, Douglas R. Moodie

Journal of Service Science and Management Vol.4 No.3，September 29, 2011

DOI: 10.4236/jssm.2011.43035 9,085 Downloads 18,852 Views Citations
Social Media and Resilience in the COVID-19 Crisis (Articles)

Rita Mano

Advances in Applied Sociology Vol.10 No.11，November 26, 2020

DOI: 10.4236/aasoci.2020.1011026 3,690 Downloads 9,562 Views Citations
Consumer Hegemony on Social Media in the Digital Disruption Era (Articles)

Fathima Razeena Abdul Razick, Udeshika de Silva, Minali Wadu Mesthri

Journal of Human Resource and Sustainability Studies Vol.11 No.3，August 24, 2023

DOI: 10.4236/jhrss.2023.113028 232 Downloads 1,898 Views Citations
Application of Facebook and Twitter Media Communication Channels in University Libraries in Kenya (Articles)

Samuel Kairigo Wakahia, Patrick Oduor Owoche

Open Access Library Journal Vol.11 No.4，April 30, 2024

DOI: 10.4236/oalib.1111415 48 Downloads 341 Views Citations

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