Journal of Service Science and Management

Vol.9 No.5(2016), Paper ID 71128, 17 pages

DOI:10.4236/jssm.2016.95041

 

The Effect of Gender Differences on the Choice of Banking Services

 

Enav Friedmann, Oded Lowengart

 

Bar Ilan University, Ramat Gan, Israel
Ben Gurion University, Beer Sheva, Israel

 

Copyright © 2016 Enav Friedmann, Oded Lowengart et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

 

How to Cite this Article


Friedmann, E. and Lowengart, O. (2016) The Effect of Gender Differences on the Choice of Banking Services. Journal of Service Science and Management, 9, 361-377. doi: 10.4236/jssm.2016.95041.

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