Electronic Marketing - Articles - Scientific Research Publishing

What Do Consumers Know about Corporate Responsible Management? A Case Study of Eight World-Leading Brands and Their Branding Strategy (Articles)

Mary B. Frambo, Hans Kok, Bruno Fon

Journal of Human Resource and Sustainability Studies Vol.10 No.1，March 14, 2022

DOI: 10.4236/jhrss.2022.101007 416 Downloads 1,536 Views Citations
Assessing the Role of AI in Generating Content for Digital Brand Communications: The Case of a Midjourney Generated Campaign (Articles)

Mona Arslan, Ahmed Ghazal

Open Access Library Journal Vol.11 No.11，November 11, 2024

DOI: 10.4236/oalib.1112426 162 Downloads 912 Views Citations
B2B Marketing—Social Marketing (Articles)

Delores Leonard

Open Journal of Business and Management Vol.13 No.2，March 6, 2025

DOI: 10.4236/ojbm.2025.132047 135 Downloads 656 Views Citations
Design and Implementation of an Analogue Tester Board (Articles)

Yousif Al Mashhadany, Semeh Jassam, Amead Sami, Hebaa Nassar

Circuits and Systems Vol.3 No.3，June 25, 2012

DOI: 10.4236/cs.2012.33029 5,615 Downloads 8,830 Views Citations
An Overview of Information and Communication Technology (ICT) in Jordan: Review the Literature of Usage, Benefits and Barriers (Articles)

Anas Al Bakri

International Journal of Internet and Distributed Systems Vol.1 No.2，May 16, 2013

DOI: 10.4236/ijids.2013.12002 5,803 Downloads 17,161 Views Citations
A Proposed Layered Architecture to Maintain Privacy Issues in Electronic Medical Records (Articles)

Ameur Bensefia, Anis Zarrad

E-Health Telecommunication Systems and Networks Vol.3 No.4，November 7, 2014

DOI: 10.4236/etsn.2014.34006 3,950 Downloads 5,450 Views Citations
Bid Optimization for Internet Graphical Ad Auction Systems via Special Ordered Sets (Articles)

Ralphe Wiggins, John A. Tomlin

iBusiness Vol.2 No.3，September 30, 2010

DOI: 10.4236/ib.2010.23032 4,369 Downloads 7,748 Views Citations
Print or Electronic, Reading Is Indispensable: Case of Ibeku High School Umuahia Abia State (Articles)

Joy C. Onyenachi, Edward C. Amadi, Ogechi O. Awa

Open Access Library Journal Vol.6 No.1，January 24, 2019

DOI: 10.4236/oalib.1104824 641 Downloads 2,057 Views Citations
An ab Initio Study of Mechanical and Electronic Properties of Stable Phases of CsXBr₃ (X = Ge, Si) Compounds for Solar Cell Applications (Articles)

Kennedy Juma Wanyama, Phillip Wilfsen Otieno Nyawere, James Sifuna

Open Journal of Microphysics Vol.13 No.2，May 30, 2023

DOI: 10.4236/ojm.2023.132002 175 Downloads 768 Views Citations
Cross-Border Bean Market Performance in Western Kenya and Eastern Uganda (Articles)

Lianda Wanyonyi Mauyo, Jonas N. Chianu, Bernard Kibet Nassiuma, Richard Onyango Musebe

Journal of Service Science and Management Vol.3 No.4，December 28, 2010

DOI: 10.4236/jssm.2010.34057 6,729 Downloads 12,051 Views Citations
An Innovative Marketing Model Based on AIDA: - A Case from E-bank Campus-marketing by China Construction Bank (Articles)

Jiangyu Li, Haibo Yu

iBusiness Vol.5 No.3B，November 8, 2013

DOI: 10.4236/ib.2013.53B010 8,035 Downloads 12,832 Views Citations
Internal Marketing and Marketing Effectiveness of Hotel Industry in Rivers State (Articles)

N. Gladson Nwokah, Joyce Tamunosaki Briggs

Journal of Human Resource and Sustainability Studies Vol.5 No.4，December 12, 2017

DOI: 10.4236/jhrss.2017.54021 2,931 Downloads 8,784 Views Citations
7 Pillars of Digital Transformation Framework for Continuous Business Growth (Articles)

Yasaman Javadi

iBusiness Vol.14 No.3，September 13, 2022

DOI: 10.4236/ib.2022.143011 400 Downloads 2,298 Views Citations
A Conceptual Framework to Unmask the Relationship between Marketing Mix Strategies, Marketing Culture and Sales Performance of Ugandan Manufacturing Firms (Articles)

Mabel Birungi Komunda, Aihie Osarenkhoe, Daniella Fjellström, Justus Katusabe, Victor Nyongyera

Journal of Service Science and Management Vol.16 No.6，November 24, 2023

DOI: 10.4236/jssm.2023.166037 341 Downloads 1,734 Views Citations
The Future of Marketing: How Predictive Modeling Optimizes Campaign Strategies (Articles)

Leila Sadrnia

iBusiness Vol.15 No.4，December 29, 2023

DOI: 10.4236/ib.2023.154018 408 Downloads 2,379 Views Citations
The Effect of Consumer Attitude on the Effect of Social Media Marketing on Hospital Promotion Activities through Content Marketing (Articles)

Busra Yuceer, Omer Faruk Sarkbay, Murat Basal

Open Journal of Social Sciences Vol.12 No.2，February 27, 2024

DOI: 10.4236/jss.2024.122021 441 Downloads 1,855 Views Citations
Digital Marketing on LinkedIn: In-Depth Strategies for Lead Generation (Articles)

Serveh Saeidi, Svend Hollensen

American Journal of Industrial and Business Management Vol.14 No.5，May 9, 2024

DOI: 10.4236/ajibm.2024.145033 658 Downloads 3,861 Views Citations
On Line Media Market and New Advertising Agencies: Analysis of an Italian Case (Articles)

Simone Guercini

Journal of Service Science and Management Vol.2 No.2，June 17, 2009

DOI: 10.4236/jssm.2009.22015 6,050 Downloads 11,331 Views Citations
The Tourist Harassment Based on the Marketing (Articles)

Ji Wen, Yina Li

American Journal of Industrial and Business Management Vol.5 No.3，March 18, 2015

DOI: 10.4236/ajibm.2015.53012 5,303 Downloads 6,990 Views Citations
Self-Construal and Its Implications for Marketing (Articles)

Kun Gai

Open Journal of Social Sciences Vol.6 No.5，May 29, 2018

DOI: 10.4236/jss.2018.65020 1,675 Downloads 6,246 Views Citations

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