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ISSN
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The Effect of In-Game Advertising in SNS on Brand Equity
(Articles)
Jianhua Yang
,
Meizhen Zhang
,
Zhiqin Zou
Journal of Service Science and Management
Vol.8 No.1
,February 16, 2015
DOI:
10.4236/jssm.2015.81013
4,704
Downloads
6,460
Views
Citations
Will Consumers’ Learning Motivation Affect Their Brand Loyalty? Research on Moderating Role of Brand Cognition
(Articles)
Wen Li
,
Tian’e Fu
,
Ziying Huang
American Journal of Industrial and Business Management
Vol.6 No.11
,November 24, 2016
DOI:
10.4236/ajibm.2016.611101
2,677
Downloads
7,117
Views
Citations
The Negative Effect of Brand Attachment: How Attachment Styles Help Explain Anti-Brand Behavior
(Articles)
Yuan Yuan
,
Ming Lei
Open Journal of Business and Management
Vol.5 No.1
,January 5, 2017
DOI:
10.4236/ojbm.2017.51013
2,444
Downloads
4,810
Views
Citations
Research on the Impact of Brand Experience on Brand Love
(Articles)
Xi Zhang
American Journal of Industrial and Business Management
Vol.9 No.4
,April 18, 2019
DOI:
10.4236/ajibm.2019.94061
1,891
Downloads
3,917
Views
Citations
Message Strategy Effects for Risk-Reduction Campaigns during Health Crises
(Articles)
Amir Heiman
,
Jacob Hornik
,
Oded Lowengart
Journal of Service Science and Management
Vol.5 No.1
,March 28, 2012
DOI:
10.4236/jssm.2012.51010
3,437
Downloads
5,976
Views
Citations
Has the 2009 Mexican Economic Crisis Been the Worst Ever?
(Articles)
Eduardo Loría
Modern Economy
Vol.4 No.3A
,March 28, 2013
DOI:
10.4236/me.2013.43A024
5,984
Downloads
8,024
Views
Citations
This article belongs to the Special Issue on
Recession Study
The Relationship between Self-Esteem, Sense of Mastery and Humor as Personal Resources and Crisis-Coping Strategies in Three Generations
(Articles)
Pnina Ron
,
Michal Rovner
Advances in Aging Research
Vol.3 No.2
,May 29, 2014
DOI:
10.4236/aar.2014.32024
5,005
Downloads
7,958
Views
Citations
In a Global Pandemic, Modeling the Central Bank Functions
(Articles)
Frederick Betz
Modern Economy
Vol.12 No.3
,March 29, 2021
DOI:
10.4236/me.2021.123032
542
Downloads
1,833
Views
Citations
A Study on Overseas Investment Opportunities of Chinese Iron and Steel Enterprises from the Perspective of Globalization Strategy*
(Articles)
Wuyi Wang
,
Caixia Zheng
,
Peng Liu
Open Journal of Social Sciences
Vol.4 No.5
,May 16, 2016
DOI:
10.4236/jss.2016.45011
2,143
Downloads
3,608
Views
Citations
Evaluating China’s Oil Security and Overseas Oil Investment
(Articles)
Yuhua Zheng
American Journal of Industrial and Business Management
Vol.7 No.8
,August 17, 2017
DOI:
10.4236/ajibm.2017.78069
1,288
Downloads
2,978
Views
Citations
Solutions to Overseas Protection of China’s Geographical Indications
(Articles)
Yuanhua Zhu
Open Journal of Social Sciences
Vol.6 No.10
,October 29, 2018
DOI:
10.4236/jss.2018.610012
875
Downloads
1,823
Views
Citations
Life Challenges of Overseas Filipino Workers
(Articles)
Alvin Gino M. Bautista
,
Vladimir T. Tamayo
Open Access Library Journal
Vol.7 No.10
,October 19, 2020
DOI:
10.4236/oalib.1106854
4,465
Downloads
122,876
Views
Citations
Overseas M & A under Economic Policy Uncertainty
—An Empirical Study Based on Overseas M & A in the United States
(Articles)
Shengnan Shi
Modern Economy
Vol.11 No.11
,November 16, 2020
DOI:
10.4236/me.2020.1111118
323
Downloads
1,272
Views
Citations
Chinese Undergraduate Students’ Decision on Studying Abroad from the Perspective of the Push-Pull Theory—An Empirical Study in a Double First-Class University in Shanghai
(Articles)
Juanyong Hao
,
Zaorui Chen
,
Xiaofei Rao
Open Access Library Journal
Vol.7 No.11
,November 30, 2020
DOI:
10.4236/oalib.1106949
487
Downloads
1,505
Views
Citations
Factors Affecting Disease Risk Perception and Self-Management Behaviors among Japanese Long-Term Overseas Volunteers
(Articles)
Kiriko Sasayama
,
Stuart Gilmour
,
Erika Ota
Health
Vol.13 No.1
,January 18, 2021
DOI:
10.4236/health.2021.131002
346
Downloads
1,073
Views
Citations
Factors Influencing Omani Women’s Autonomy to Study Overseas: A Synthesis of the Literature
(Articles)
Saif Juma Salim Al Weshahi
Open Journal of Social Sciences
Vol.10 No.13
,December 28, 2022
DOI:
10.4236/jss.2022.1013017
114
Downloads
498
Views
Citations
Concept of Visual Representation into Calligraphy in Overseas Chinese Language Instruction
(Articles)
Yanrong Li
,
Yucheng Shen
,
Hui Zhang
Open Journal of Social Sciences
Vol.11 No.10
,October 31, 2023
DOI:
10.4236/jss.2023.1110040
58
Downloads
189
Views
Citations
Analysis on the Obstacles to Career Development of Young Returned Overseas Teachers in University
(Articles)
Hongpeng Zhang
,
Xin Zhao
,
Jieyang Wang
Open Access Library Journal
Vol.10 No.12
,December 27, 2023
DOI:
10.4236/oalib.1110825
27
Downloads
129
Views
Citations
Overseas Market Entry Strategies of New-Style Tea Drink Companies: A Case of Mixue Company
(Articles)
Suitao Mou
American Journal of Industrial and Business Management
Vol.13 No.12
,December 29, 2023
DOI:
10.4236/ajibm.2023.1312081
251
Downloads
2,185
Views
Citations
Brand Equity and Brand Loyalty in the Internet Banking Context: FIMIX-PLS Market Segmentation
(Articles)
Sandra Maria Correia Loureiro
,
Francisco Javier Miranda
Journal of Service Science and Management
Vol.4 No.4
,December 7, 2011
DOI:
10.4236/jssm.2011.44054
12,523
Downloads
21,056
Views
Citations
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