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DOI
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Journal
Affiliation
ISSN
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Social Media Influence on Millennials Purchase Behaviour of Coca-Cola and Pepsi Carbonated Soft Drink
(Articles)
Tolulope Ajibade
,
Donia Waseem
Open Journal of Business and Management
Vol.12 No.4
, June 12, 2024
DOI:
10.4236/ojbm.2024.124110
659
Downloads
4,393
Views
Citations
Consumers Reaction and Response to Covid-19
(Articles)
Nsiah Abigail
,
Jianghui Zheng
Open Access Library Journal
Vol.8 No.5
, May 31, 2021
DOI:
10.4236/oalib.1106960
240
Downloads
1,700
Views
Citations
Consumer Behavior in Low Involvement Product Purchase: A Stochastic Model
(Articles)
Atanu Adhikari
Theoretical Economics Letters
Vol.9 No.2
, February 27, 2019
DOI:
10.4236/tel.2019.92030
2,955
Downloads
12,384
Views
Citations
This article belongs to the Special Issue on
Consumer Behavior Research
Does Advertising Help Improve Consumer Purchasing Behavior toward Insurance Products?
(Articles)
Francis Osei
,
Francis Nii Adjabeng
,
Samuel Owusu-Mensah
,
Alfred Atakora
Open Journal of Social Sciences
Vol.10 No.12
, November 2, 2022
DOI:
10.4236/jss.2022.1012004
545
Downloads
5,338
Views
Citations
The Influence of Tunable LED Lighting Systems on Consumer Food Label Perceptions
(Articles)
Greg Clare
,
Nahide Hancer
Food and Nutrition Sciences
Vol.7 No.7
, June 17, 2016
DOI:
10.4236/fns.2016.77058
2,453
Downloads
4,830
Views
Citations
This article belongs to the Special Issue on
Food Processing & Technology
A Comparison of Three Psychometric Values Measures for Modeling Ecologically Conscious Consumption Behavior
(Articles)
Deborah J. Webb
,
James H. Murphy
,
Cheryl O. Brown
Theoretical Economics Letters
Vol.7 No.7
, December 7, 2017
DOI:
10.4236/tel.2017.77136
1,021
Downloads
3,490
Views
Citations
This article belongs to the Special Issue on
Consumer Behavior Research
Self-Construal and Its Implications for Marketing
(Articles)
Kun Gai
Open Journal of Social Sciences
Vol.6 No.5
, May 29, 2018
DOI:
10.4236/jss.2018.65020
1,826
Downloads
6,983
Views
Citations
Determinants of Consumer Choice in Retail Supermarkets: A Case of Brazzaville, Republic of the Congo
(Articles)
Sarah Armande Tsono Andzelet
Open Access Library Journal
Vol.12 No.11
, November 24, 2025
DOI:
10.4236/oalib.1114505
59
Downloads
762
Views
Citations
The Intertemporal State Adjustment Model
(Articles)
Michael K. Wohlgenant
Theoretical Economics Letters
Vol.7 No.3
, April 24, 2017
DOI:
10.4236/tel.2017.73043
1,355
Downloads
2,237
Views
Citations
Relationship between Consumer Insights and Purchase Patterns across Different Generations: A Quantitative Approach
(Articles)
Max Boada
,
Daniel Burneo
,
Francisco Morocho
,
Janeth Gutiérrez
Open Access Library Journal
Vol.10 No.11
, November 30, 2023
DOI:
10.4236/oalib.1110867
173
Downloads
1,722
Views
Citations
Explanatory Models of Change of Consumer Behavior Applied to Social Marketing
(Articles)
Nayeli Manzano
,
Luis Rivas
,
George Bonilla
iBusiness
Vol.4 No.3
, September 28, 2012
DOI:
10.4236/ib.2012.43031
9,310
Downloads
14,988
Views
Citations
The Mechanism of “Big Data” Impact on Consumer Behavior
(Articles)
Zilong Fang
,
Pengju Li
American Journal of Industrial and Business Management
Vol.4 No.1
, January 23, 2014
DOI:
10.4236/ajibm.2014.41008
9,240
Downloads
16,235
Views
Citations
A Study on Consumer Behavior of Commercial Health and Fitness Club—A Case of Consumers in Liverpool
(Articles)
Wen Zhang
,
Yuhong Li
American Journal of Industrial and Business Management
Vol.4 No.1
, January 26, 2014
DOI:
10.4236/ajibm.2014.41010
15,817
Downloads
23,219
Views
Citations
Modeling the Relationship between Restaurant Tipping and Consumer Behavior
(Articles)
Tin-Chun Lin
Theoretical Economics Letters
Vol.5 No.3
, May 27, 2015
DOI:
10.4236/tel.2015.53044
11,892
Downloads
16,093
Views
Citations
The Application of Wearable Technologies to Improve Healthcare in the World’s Poorest People
(Articles)
James A. Levine
Technology and Investment
Vol.8 No.2
, May 26, 2017
DOI:
10.4236/ti.2017.82007
1,799
Downloads
5,745
Views
Citations
A Literature Review of Consumption Embarrassment and Prospects
(Articles)
Yiting Li
,
Defeng Yang
,
Han Zhou
American Journal of Industrial and Business Management
Vol.8 No.3
, March 27, 2018
DOI:
10.4236/ajibm.2018.83046
2,495
Downloads
5,169
Views
Citations
A Literature Review of the Influence of Social Exclusion on Consumer Behavior and Prospects
(Articles)
Xiaodan Yang
American Journal of Industrial and Business Management
Vol.9 No.3
, March 27, 2019
DOI:
10.4236/ajibm.2019.93050
1,767
Downloads
5,585
Views
Citations
Albanian Consumer Perception of Domestically Produced Goods: The Impact of Country of Origin and Consumer Ethnocentrism
(Articles)
Skender Brucaj
Open Journal of Business and Management
Vol.8 No.6
, November 17, 2020
DOI:
10.4236/ojbm.2020.86158
906
Downloads
2,964
Views
Citations
How Does Sustainable Digital Marketing Affect Consumer Behavior?
(Articles)
Lifang Yao
American Journal of Industrial and Business Management
Vol.14 No.3
, March 25, 2024
DOI:
10.4236/ajibm.2024.143013
1,149
Downloads
6,091
Views
Citations
Is Consumer Behavior the Final Conquest for the Metaverse: Are We Ready for It?
(Articles)
Teck Choon Teo
,
Alexander Christian Zhang
Modern Economy
Vol.16 No.9
, September 16, 2025
DOI:
10.4236/me.2025.169067
76
Downloads
401
Views
Citations
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