Appeal Strategy - Articles - Scientific Research Publishing

Clean Air Public Service Announcement Targeting Chinese Audiences
—The Case of Hairy Nose (Articles)

Chuangying Li

Open Journal of Social Sciences Vol.6 No.1，January 30, 2018

DOI: 10.4236/jss.2018.61016 1,082 Downloads 2,400 Views Citations
Research on the Effect of Assertive Appeal on Consumer Behavioral Intention (Articles)

Jie Wang, Jue Yang

Open Journal of Social Sciences Vol.8 No.2，February 28, 2020

DOI: 10.4236/jss.2020.82020 832 Downloads 2,087 Views Citations
Clinical Profile of a Person with Experience of Deliberate Self-Poisoning (Articles)

Vanja Tatalović, Ana-Marija Vejnović, Sveto Bjelan, Sanja Bjelan, Isidora Đozić

Open Access Library Journal Vol.11 No.4，April 30, 2024

DOI: 10.4236/oalib.1111476 23 Downloads 186 Views Citations
Message Strategy Effects for Risk-Reduction Campaigns during Health Crises (Articles)

Amir Heiman, Jacob Hornik, Oded Lowengart

Journal of Service Science and Management Vol.5 No.1，March 28, 2012

DOI: 10.4236/jssm.2012.51010 3,516 Downloads 6,200 Views Citations
Effects of Quality and Price Appeals on Consumers’ Internal Reference Prices and Quality Perceptions (Articles)

Miyuri Shirai

Modern Economy Vol.5 No.8，July 7, 2014

DOI: 10.4236/me.2014.58076 3,810 Downloads 6,400 Views Citations
The Influence of Time Landmarks on Consumers’ Advertising Appeal Preferences (Articles)

Chunxiu Ye, Hong Zhou

Psychology Vol.10 No.4，March 19, 2019

DOI: 10.4236/psych.2019.104036 1,047 Downloads 2,415 Views Citations
“I Am the Law and Order Candidate”: A Content Analysis of Donald Trump’s Race-Baiting Dog Whistles in the 2016 Presidential Campaign (Articles)

Brian P. Tilley

Psychology Vol.11 No.12，December 28, 2020

DOI: 10.4236/psych.2020.1112123 1,736 Downloads 7,091 Views Citations
The Theoretical Case of Agile Ambidexterity (Articles)

Sebastian Kortmann, Johan Perols, Carsten Zimmermann

Open Journal of Business and Management Vol.11 No.4，July 28, 2023

DOI: 10.4236/ojbm.2023.114103 210 Downloads 749 Views Citations
An Overview of the Design School of Strategic Management (Strategy Formulation as a Process of Conception) (Articles)

Alfred Sarbah, Doris Otu-Nyarko

Open Journal of Business and Management Vol.2 No.3，July 25, 2014

DOI: 10.4236/ojbm.2014.23029 43,618 Downloads 56,658 Views Citations
Analysis of Strategy Focus vs. Market Share in the Mobile Phone Case Business (Articles)

Ville Isoherranen, Pekka Kess

Technology and Investment Vol.2 No.2，June 3, 2011

DOI: 10.4236/ti.2011.22014 8,676 Downloads 16,393 Views Citations
A Review of Affective Strategy and Social Strategy in Developing Students’ Speaking Skills (Articles)

Norfaeza Zakaria, Harwati Hashim, Melor Md. Yunus

Creative Education Vol.10 No.12，November 29, 2019

DOI: 10.4236/ce.2019.1012232 2,427 Downloads 15,808 Views Citations
This article belongs to the Special Issue on Teaching and Learning
The Application of Metacognitive Strategy to College Students’ Autonomous English Listening (Articles)

Pianpian Huang

Open Access Library Journal Vol.9 No.4，April 8, 2022

DOI: 10.4236/oalib.1108579 166 Downloads 987 Views Citations
Problem Analysis and Strategy Reform of Talent Management in Multinational Chinese Enterprises (Articles)

Chun Bai

Open Journal of Social Sciences Vol.10 No.11，October 31, 2022

DOI: 10.4236/jss.2022.1011035 183 Downloads 804 Views Citations
Analysis of the Internationalization Strategy of Cross-Border E-Commerce Enterprises: The Case of Alibaba Group (Articles)

Weijian Li, Chenggang Li

iBusiness Vol.14 No.4，December 8, 2022

DOI: 10.4236/ib.2022.144020 937 Downloads 10,943 Views Citations
Modeling and Analysis of COVID-19 Optimizated Vaccination Strategies with Age Structure (Articles)

Lu Wang, Linhua Zhou

Journal of Applied Mathematics and Physics Vol.11 No.12，December 29, 2023

DOI: 10.4236/jamp.2023.1112258 125 Downloads 439 Views Citations
Internal Resource Audit for Strategists—A Proposal (Articles)

Tom Connor

iBusiness Vol.3 No.3，September 29, 2011

DOI: 10.4236/ib.2011.33038 8,281 Downloads 17,466 Views Citations
A Problem Structuring Method for Innovation Strategy: A Tentative DPSIR Approach (Articles)

Yuting Qiu, Yiyang Fan

iBusiness Vol.5 No.3B，November 7, 2013

DOI: 10.4236/ib.2013.53B017 4,858 Downloads 6,536 Views Citations
Statistical Brainteasers in Algorithms, Counting & Strategy (Articles)

Sahand Rabbani, Hossein Shahmohamad

Open Journal of Statistics Vol.4 No.4，June 20, 2014

DOI: 10.4236/ojs.2014.44028 5,564 Downloads 6,795 Views Citations
Sociodrama as a Creative Learning Strategy in Business Administration (Articles)

Marcos Bidart-Novaes, Janette Brunstein, Antonio Carlos Gil, Joceli Drummond

Creative Education Vol.5 No.14，August 20, 2014

DOI: 10.4236/ce.2014.514151 4,439 Downloads 5,721 Views Citations
The Impact of Strategy Training on Vocabulary Comprehension (Articles)

Yougen Lou, Pei Xu

Open Journal of Social Sciences Vol.4 No.3，March 17, 2016

DOI: 10.4236/jss.2016.43014 3,414 Downloads 5,515 Views Citations

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