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WeChat Marketing of Catering Industry from Consumers’ Perspective
—Taking “HaiDiLao” and “Little Sheep” as Examples
(Articles)
Mingzhu Liang
,
Mingsen Wang
,
Songjun Xu
Journal of Service Science and Management
Vol.9 No.3
,June 22, 2016
DOI:
10.4236/jssm.2016.93032
7,379
Downloads
12,486
Views
Citations
Self-Affirmation through WeChat Moments
(Articles)
Xiangli Wen
,
Yaozhong Liu
,
Yakun Ni
Psychology
Vol.10 No.3
,February 22, 2019
DOI:
10.4236/psych.2019.103026
1,399
Downloads
2,778
Views
Citations
Research on Teaching Floriculture Using WeChat
(Articles)
Junai Hui
,
Shuxian Huo
,
Bipei Zhang
Open Journal of Social Sciences
Vol.11 No.9
,September 19, 2023
DOI:
10.4236/jss.2023.119022
45
Downloads
162
Views
Citations
A Practical Research on Improving Reader’s Reading Literacy by Using WeChat Service under the Perspective of PIRLS and PISA2018
(Articles)
Lina Li
Creative Education
Vol.9 No.11
,August 31, 2018
DOI:
10.4236/ce.2018.911124
1,091
Downloads
2,141
Views
Citations
Friends and Relaxation: Key Factors of Undergraduate Students’ WeChat Using
(Articles)
Chun Mao
Creative Education
Vol.5 No.8
,May 15, 2014
DOI:
10.4236/ce.2014.58075
6,690
Downloads
9,485
Views
Citations
Is E-Marketing the Future of Marketing Field
(Articles)
Paulus H. A. Andreki
,
Rashad Yazdanifard
American Journal of Industrial and Business Management
Vol.4 No.7
,July 9, 2014
DOI:
10.4236/ajibm.2014.47040
10,109
Downloads
19,236
Views
Citations
The Effect of Phenomenon in Social Media Marketing Activities
(Articles)
Dilek Kiraz
,
Murat Basal
Open Journal of Business and Management
Vol.12 No.2
,March 21, 2024
DOI:
10.4236/ojbm.2024.122051
61
Downloads
336
Views
Citations
Successful Factors and Prediction of Crowdfunding on WeChat
(Articles)
Yong Xu
,
Ni Zhu
American Journal of Industrial and Business Management
Vol.8 No.4
,April 28, 2018
DOI:
10.4236/ajibm.2018.84065
994
Downloads
2,282
Views
Citations
Developing College Students’ English Autonomous Learning through WeChat Public Platform
(Articles)
Huijun Fu
,
Huijian Wang
Creative Education
Vol.11 No.6
,June 30, 2020
DOI:
10.4236/ce.2020.116068
864
Downloads
2,558
Views
Citations
Research on Innovation of Junior Middle School PE Teaching Mode Based on WeChat Platform
(Articles)
Ying Tang
,
Jingzhi Chen
Open Access Library Journal
Vol.9 No.3
,March 17, 2022
DOI:
10.4236/oalib.1108349
65
Downloads
700
Views
Citations
Research on the Crime of Establishing Casinos on WeChat
(Articles)
Zhiying Wang
,
Jiayi Wang
Chinese Studies
Vol.12 No.4
,November 7, 2023
DOI:
10.4236/chnstd.2023.124023
43
Downloads
265
Views
Citations
Guerrilla Marketing—Innovative or Parasitic Marketing?
(Articles)
Gerd Nufer
Modern Economy
Vol.4 No.9A
,August 15, 2013
DOI:
10.4236/me.2013.49A001
13,476
Downloads
25,484
Views
Citations
This article belongs to the Special Issue on
Marketing Management
Sovereign Marketing: A New Strategy of Marketing
(Articles)
Gouher Ahmed
Theoretical Economics Letters
Vol.7 No.5
,August 18, 2017
DOI:
10.4236/tel.2017.75100
2,453
Downloads
8,098
Views
Citations
This article belongs to the Special Issue on
Economics and Management Strategies
Education Marketing Research
(Articles)
Xiaogang Yang
Theoretical Economics Letters
Vol.6 No.5
,October 21, 2016
DOI:
10.4236/tel.2016.65111
3,382
Downloads
9,151
Views
Citations
E-Marketing and Its Strategies: Digital Opportunities and Challenges
(Articles)
Allam Jaas
Open Journal of Business and Management
Vol.10 No.2
,March 22, 2022
DOI:
10.4236/ojbm.2022.102046
2,104
Downloads
21,842
Views
Citations
Studying the Status of Marketing Mix (7Ps) in Consumer Cooperatives at Ilam Province from Members’ Perspectives
(Articles)
Purashraf Yasanallah
,
Vahid Bidram
American Journal of Industrial and Business Management
Vol.2 No.4
,October 31, 2012
DOI:
10.4236/ajibm.2012.24025
21,112
Downloads
39,266
Views
Citations
Characteristics and Promotion Research on Fashion Clothing E-marketing
(Articles)
Pingping Meng
Creative Education
Vol.3 No.7B
,January 9, 2013
DOI:
10.4236/ce.2012.37B008
10,132
Downloads
16,676
Views
Citations
How Google’s New Algorithm, Hummingbird, Promotes Content and Inbound Marketing
(Articles)
Chauntelle Ong Yi Lin
,
Rashad Yazdanifard
American Journal of Industrial and Business Management
Vol.4 No.1
,January 26, 2014
DOI:
10.4236/ajibm.2014.41009
7,895
Downloads
13,287
Views
Citations
Comparative Study of Traditional Network Marketing and E-Commerce Marketing Based on Cloud Computing
(Articles)
Min Yin
,
Sheng Liu
American Journal of Industrial and Business Management
Vol.4 No.2
,February 14, 2014
DOI:
10.4236/ajibm.2014.42015
7,830
Downloads
12,391
Views
Citations
Big Data Usage in the Marketing Information System
(Articles)
Alexandre Borba Salvador
,
Ana Akemi Ikeda
Journal of Data Analysis and Information Processing
Vol.2 No.3
,August 28, 2014
DOI:
10.4236/jdaip.2014.23010
12,274
Downloads
19,999
Views
Citations
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