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ISSN
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The Study of Temple Tourism Brand Marketing—Taking Guangxiao Temple as an Example
(Articles)
Mingzhu Liang
,
Mingsen Wang
,
Songjun Xu
Chinese Studies
Vol.5 No.3
,August 10, 2016
DOI:
10.4236/chnstd.2016.53010
2,445
Downloads
5,175
Views
Citations
Factors Influencing the Adoption of E-Marketing in the Tourism Industry by SMEs in Developing Countries Based on UTAUT Model
(Articles)
Mark Chicha
,
Jackson Phiri
Open Journal of Business and Management
Vol.12 No.1
,January 30, 2024
DOI:
10.4236/ojbm.2024.121032
88
Downloads
507
Views
Citations
Comparative Study of Functions Affecting the Behavioral Patterns of Tourists in Iran and America’s Tourism Marketing Plan Utilizing SWOT Model
(Articles)
Issa Ebrahimzadeh
,
Monir Yari
Journal of Service Science and Management
Vol.6 No.1
,March 21, 2013
DOI:
10.4236/jssm.2013.61003
5,890
Downloads
9,380
Views
Citations
Research on the Tourism Effect and Marketing Strategy of Convention & Exposition Industry: A Case Study of Shenzhen City of China
(Articles)
Rong Wu
,
Mu Zhang
Journal of Service Science and Management
Vol.6 No.2
,June 10, 2013
DOI:
10.4236/jssm.2013.62015
9,470
Downloads
14,641
Views
Citations
Exploration of National Tourism Development, Innovation and Marketing Policies: A Case Study of Nepal Tourism Constraints
(Articles)
Lochan Kumar Batala
,
Kalpana Regmi
,
GiriRaj Sharma
,
Azmat Ullah
American Journal of Industrial and Business Management
Vol.9 No.2
,February 28, 2019
DOI:
10.4236/ajibm.2019.92027
1,662
Downloads
6,168
Views
Citations
Research on the Relationship between Novelty-Centered Business Model Innovation and Competitive Advantages of Sports Tourism—Based on the Empirical Analysis of Guizhou Province, China
(Articles)
Xinghua Xu
,
Chunyu Yang
,
Juan Ren
Journal of Service Science and Management
Vol.13 No.2
,April 22, 2020
DOI:
10.4236/jssm.2020.132020
843
Downloads
1,846
Views
Citations
Museum Public Services from the Cultural Tourism Perspective: A Comparative Study on Shanghai Museum and Hamburg Museum of History
(Articles)
Wenjie Shi
,
Yuhan Zhou
,
Xiaofei Rao
Open Access Library Journal
Vol.7 No.10
,October 20, 2020
DOI:
10.4236/oalib.1106801
351
Downloads
1,261
Views
Citations
A Strategic Evaluation on Competency of Karnataka Destinations through Destination Management Organizations
(Articles)
Bindi Varghese
American Journal of Industrial and Business Management
Vol.6 No.2
,February 22, 2016
DOI:
10.4236/ajibm.2016.62010
3,517
Downloads
5,132
Views
Citations
Is E-Marketing the Future of Marketing Field
(Articles)
Paulus H. A. Andreki
,
Rashad Yazdanifard
American Journal of Industrial and Business Management
Vol.4 No.7
,July 9, 2014
DOI:
10.4236/ajibm.2014.47040
10,113
Downloads
19,244
Views
Citations
The Effect of Phenomenon in Social Media Marketing Activities
(Articles)
Dilek Kiraz
,
Murat Basal
Open Journal of Business and Management
Vol.12 No.2
,March 21, 2024
DOI:
10.4236/ojbm.2024.122051
66
Downloads
357
Views
Citations
Guerrilla Marketing—Innovative or Parasitic Marketing?
(Articles)
Gerd Nufer
Modern Economy
Vol.4 No.9A
,August 15, 2013
DOI:
10.4236/me.2013.49A001
13,476
Downloads
25,486
Views
Citations
This article belongs to the Special Issue on
Marketing Management
Study on the Impact of New Media on Xi’an Tourism
(Articles)
Jia Lei
,
Heng Gao
American Journal of Industrial and Business Management
Vol.12 No.3
,March 21, 2022
DOI:
10.4236/ajibm.2022.123016
312
Downloads
1,456
Views
Citations
Sovereign Marketing: A New Strategy of Marketing
(Articles)
Gouher Ahmed
Theoretical Economics Letters
Vol.7 No.5
,August 18, 2017
DOI:
10.4236/tel.2017.75100
2,457
Downloads
8,113
Views
Citations
This article belongs to the Special Issue on
Economics and Management Strategies
Education Marketing Research
(Articles)
Xiaogang Yang
Theoretical Economics Letters
Vol.6 No.5
,October 21, 2016
DOI:
10.4236/tel.2016.65111
3,384
Downloads
9,161
Views
Citations
E-Marketing and Its Strategies: Digital Opportunities and Challenges
(Articles)
Allam Jaas
Open Journal of Business and Management
Vol.10 No.2
,March 22, 2022
DOI:
10.4236/ojbm.2022.102046
2,110
Downloads
21,887
Views
Citations
Studying the Status of Marketing Mix (7Ps) in Consumer Cooperatives at Ilam Province from Members’ Perspectives
(Articles)
Purashraf Yasanallah
,
Vahid Bidram
American Journal of Industrial and Business Management
Vol.2 No.4
,October 31, 2012
DOI:
10.4236/ajibm.2012.24025
21,117
Downloads
39,278
Views
Citations
Characteristics and Promotion Research on Fashion Clothing E-marketing
(Articles)
Pingping Meng
Creative Education
Vol.3 No.7B
,January 9, 2013
DOI:
10.4236/ce.2012.37B008
10,137
Downloads
16,685
Views
Citations
How Google’s New Algorithm, Hummingbird, Promotes Content and Inbound Marketing
(Articles)
Chauntelle Ong Yi Lin
,
Rashad Yazdanifard
American Journal of Industrial and Business Management
Vol.4 No.1
,January 26, 2014
DOI:
10.4236/ajibm.2014.41009
7,895
Downloads
13,287
Views
Citations
Comparative Study of Traditional Network Marketing and E-Commerce Marketing Based on Cloud Computing
(Articles)
Min Yin
,
Sheng Liu
American Journal of Industrial and Business Management
Vol.4 No.2
,February 14, 2014
DOI:
10.4236/ajibm.2014.42015
7,832
Downloads
12,396
Views
Citations
Big Data Usage in the Marketing Information System
(Articles)
Alexandre Borba Salvador
,
Ana Akemi Ikeda
Journal of Data Analysis and Information Processing
Vol.2 No.3
,August 28, 2014
DOI:
10.4236/jdaip.2014.23010
12,274
Downloads
20,001
Views
Citations
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