Marketing Mix Optimization - Articles - Scientific Research Publishing

On Line Media Market and New Advertising Agencies: Analysis of an Italian Case (Articles)

Simone Guercini

Journal of Service Science and Management Vol.2 No.2，June 17, 2009

DOI: 10.4236/jssm.2009.22015 6,061 Downloads 11,364 Views Citations
The Tourist Harassment Based on the Marketing (Articles)

Ji Wen, Yina Li

American Journal of Industrial and Business Management Vol.5 No.3，March 18, 2015

DOI: 10.4236/ajibm.2015.53012 5,313 Downloads 7,028 Views Citations
Self-Construal and Its Implications for Marketing (Articles)

Kun Gai

Open Journal of Social Sciences Vol.6 No.5，May 29, 2018

DOI: 10.4236/jss.2018.65020 1,685 Downloads 6,302 Views Citations
Research on the Effect of 4C + 2S to Customer Perceived Value in Scene Marketing of Clothing Industry in China (Articles)

Yuan Wang

Open Journal of Business and Management Vol.8 No.2，March 5, 2020

DOI: 10.4236/ojbm.2020.82037 1,504 Downloads 3,697 Views Citations
Strategies to Cultivate Generation Z Talent in Marketing under the Big Data Era (Articles)

Fan Mo

Open Access Library Journal Vol.9 No.1，January 6, 2022

DOI: 10.4236/oalib.1108157 302 Downloads 1,933 Views Citations
Food Marketing and Its Influence on Peoples’ Perception of Health (Articles)

Samantha Willis

Open Journal of Social Sciences Vol.10 No.11，October 28, 2022

DOI: 10.4236/jss.2022.1011034 452 Downloads 3,497 Views Citations
This article belongs to the Special Issue on Health and Social Sciences
Effects of Charcoal Marketing on the Environment and Health in the City of Cotonou in Southern Benin (Articles)

Théodore Soussia, Victoria Zinsou, Thékpo Théodore Adjakpa, Boniface Bonaventure Kpamegan, Florence Nicole Houngla, Charles Sossa Jérôme, Lisette Odoulami, Lamine Saîd Baba-Moussa

Journal of Geoscience and Environment Protection Vol.12 No.11，November 22, 2024

DOI: 10.4236/gep.2024.1211007 39 Downloads 256 Views Citations
A Literature Review on Consumer’s Complaining Behavior and Dissatisfaction: Implication of Marketing Strategies with Special Reference to the Online Retail Sector (Articles)

Komal

Open Journal of Business and Management Vol.9 No.2，February 25, 2021

DOI: 10.4236/ojbm.2021.92027 1,123 Downloads 8,477 Views Citations
This article belongs to the Special Issue on Business Administration and Management
Covariates of Disability-Profile Transitions in Older People Living at Home (Articles)

Michel Raîche, Réjean Hébert, Marie-France Dubois, N’Deye Rokhaya Gueye, Nicole Dubuc

Journal of Biosciences and Medicines Vol.2 No.3，May 12, 2014

DOI: 10.4236/jbm.2014.23005 2,682 Downloads 4,930 Views Citations
Potentials of Bambusa vulgaris Grown in Southeast Nigeria for the Manufacture of Wood-Cement Composite Panels (Articles)

Eugene O. Onuorah, Elias Chukwunonso Nnabuife, Joseph T. Nwabanne

J. of Minerals and Materials Characterization and Eng. Vol.2 No.5，August 5, 2014

DOI: 10.4236/jmmce.2014.25041 4,382 Downloads 5,526 Views Citations
Implementation of Tuberculosis and Human Immune-Deficiency Virus Programs Collaborative Services in Public-Private Mix Direct Observed Therapy Short Course Facilities in Addis Ababa, Ethiopia: Cross Sectional Facility Based Mixed Method (Articles)

Lakew Huluka Bahiru, Mesele Damte Argaw, Maeza Demissie

Open Journal of Epidemiology Vol.6 No.2，May 13, 2016

DOI: 10.4236/ojepi.2016.62011 2,300 Downloads 3,491 Views Citations
Determining Optimal Portfolio in a Three-Asset Portfolio Mix in Nigeria (Articles)

Amenawo I. Offiong, Hodo B. Riman, Eyoanwan E. Eyo

Journal of Mathematical Finance Vol.6 No.4，October 11, 2016

DOI: 10.4236/jmf.2016.64041 10,908 Downloads 24,398 Views Citations
This article belongs to the Special Issue on Portfolio Theory and Risk Management
The DRG-Based Hospital Prospective Payment System in Greece: An Assessment of the Reimbursement Rates Using Clinical Severity Classification (Articles)

A. Vozikis, S. Xesfingi, E. Moustaferi, T. Balbouzis, T. Rigatos

Modern Economy Vol.7 No.13，December 1, 2016

DOI: 10.4236/me.2016.713141 3,001 Downloads 6,228 Views Citations
This article belongs to the Special Issue on Health Economics
Effect of Flaky Plastic Particle Size and Volume Used as Partial Replacement of Gravel on Compressive Strength and Density of Concrete Mix (Articles)

Stanley O. Osubor, Kamoru A. Salam, Taiwo M. Audu

Journal of Environmental Protection Vol.10 No.6，May 30, 2019

DOI: 10.4236/jep.2019.106042 965 Downloads 2,979 Views Citations
A Dial-a-Ride Problem Applied to Saharan Countries: The Case of Taxi Woro-Woro (Articles)

Moustapha Diaby, Brou Laurent Anicet Koua, Etienne Soro

Open Journal of Optimization Vol.9 No.4，December 10, 2020

DOI: 10.4236/ojop.2020.94010 817 Downloads 1,545 Views Citations
Equal Volumes of Sand and Gravel Concrete Mix Ratios in Cameroon and Its Effect on Concrete Compressive Strength (Articles)

Patrick Bame Che, Yamb Bell Emmanuel, Ndigui Billong

World Journal of Engineering and Technology Vol.10 No.3，July 29, 2022

DOI: 10.4236/wjet.2022.103034 250 Downloads 2,630 Views Citations
Monetary Policy and Macroprudential Policy in Fixed Exchange: The Case of the Bank of Central African States (Articles)

Symphorien Engone Mve

Theoretical Economics Letters Vol.12 No.5，October 11, 2022

DOI: 10.4236/tel.2022.125072 149 Downloads 718 Views Citations
This article belongs to the Special Issue on Banking and Financial Management
Renewable Energy Development in OAPEC Countries: History, Current Status, and Outlook (Articles)

Salem Baidas

Open Journal of Energy Efficiency Vol.13 No.2，June 21, 2024

DOI: 10.4236/ojee.2024.132003 103 Downloads 539 Views Citations
Use of Copper Slag from Lubumbashi as Partially Replacement of Sand in the Concrete (Articles)

Barthelemy Numbi Kabange, Estime Mambula Wa Kanyinda Mukandila, David Bwalya Mwila, Kourouma Sekou Mohammed, Falonne Mulaj Tshikomb, Alicia Kaite Lumbu

Open Journal of Civil Engineering Vol.14 No.4，December 23, 2024

DOI: 10.4236/ojce.2024.144036 62 Downloads 534 Views Citations
Going Viral for a Greener Future: How to Harness the Power of Active Viral Marketing in Green Product Campaigns (Articles)

Serveh Saeidi, Svend Hollensen

American Journal of Industrial and Business Management Vol.13 No.12，December 21, 2023

DOI: 10.4236/ajibm.2023.1312077 272 Downloads 1,240 Views Citations

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