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Affiliation
ISSN
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The Effect of Overcompensation Information Frame on Brand Trust: The Interactive Ritual Chains Perspective
(Articles)
Wei Wei
,
Haiying Wei
,
Yaxuan Ran
,
Hongyan Liu
Journal of Service Science and Management
Vol.10 No.1
,February 24, 2017
DOI:
10.4236/jssm.2017.101002
1,643
Downloads
3,237
Views
Citations
Chinese Female Undergraduate’s Explicit and Implicit Attitude toward Chinese Skincare Brands and Japanese and South Korean Skincare Brands
(Articles)
Yuanyan Hu
,
Shengyan Qiu
,
Shaohua Chen
,
Jinghui Bi
Chinese Studies
Vol.7 No.1
,January 15, 2018
DOI:
10.4236/chnstd.2018.71001
1,165
Downloads
2,554
Views
Citations
Graphic Design Theory Research and Application in Packaging Technology
(Articles)
E. Bankole Oladumiye
Art and Design Review
Vol.6 No.1
,February 11, 2018
DOI:
10.4236/adr.2018.61003
4,138
Downloads
23,811
Views
Citations
A Study on the Driving Factors of Tourism Destination Brand Equity Based on Internet Sharing Content: A Case Study of Shenzhen Happy Valley
(Articles)
Ju Zhu
,
Mingfang Zhu
Journal of Service Science and Management
Vol.11 No.6
,November 30, 2018
DOI:
10.4236/jssm.2018.116039
1,451
Downloads
2,995
Views
Citations
Research on the Influence Factors of Brand Experience on Consumers’ Brand Loyalty
(Articles)
Xi Zhang
Open Journal of Business and Management
Vol.7 No.2
,March 28, 2019
DOI:
10.4236/ojbm.2019.72038
1,865
Downloads
6,077
Views
Citations
The Relationship between Knowledge Workers and Innovative Behavior Based on Brand Identity
(Articles)
Zhuolin Xiao
,
Zhensong Cai
Open Journal of Business and Management
Vol.7 No.2
,April 11, 2019
DOI:
10.4236/ojbm.2019.72051
723
Downloads
1,692
Views
Citations
Case Study on Enterprise Behavior Considering Cluster Brand
(Articles)
Binbin He
American Journal of Industrial and Business Management
Vol.9 No.10
,October 23, 2019
DOI:
10.4236/ajibm.2019.910124
619
Downloads
1,460
Views
Citations
Locavorism through Control Society Logic: An Analysis of the Possibilities of Food Activism and/or Brand Modeling
(Articles)
Margarete Ribeiro Tavares
,
Fred Tavares
,
Bárbara Lúcia Guimarães Alves
,
Jefferson Fernando Gonçalves Guedes da Costa
,
Marlen Maria Cabral Ramalho
Advances in Applied Sociology
Vol.9 No.11
,November 29, 2019
DOI:
10.4236/aasoci.2019.911039
1,152
Downloads
2,033
Views
Citations
Familiarity, Knowledge and Practices of Healthcare Professionals Regarding the Pharmacovigilance of Biological Medicines in Lusaka, Zambia: A Multi-Facility Cross-Sectional Study
(Articles)
Michelo Banda
,
Katia Verhamme
,
Webrod Mufwambi
,
Steward Mudenda
,
Billy Chabalenge
,
Scott Kaba Matafwali
,
Ronald Kampamba Mutati
,
Christabel Nang’andu Hikaambo
,
Martin Kampamba
,
Lavina Prashar
Pharmacology & Pharmacy
Vol.13 No.7
,July 28, 2022
DOI:
10.4236/pp.2022.137019
178
Downloads
975
Views
Citations
Research on the Construction Strategy of Visual Image Design at the Brand Aging Stage
(Articles)
Yichuan Di
,
Yijing Wang
,
Zichao Nie
,
Min Li
Art and Design Review
Vol.10 No.4
,November 9, 2022
DOI:
10.4236/adr.2022.104037
246
Downloads
1,162
Views
Citations
The Impact of Nationalism of Consumers Loyalty: A Case Study of Multinational Retail Firms in China
(Articles)
Bo Wu
,
Hamrila Binti Abdul Latif
,
Mahani B. T. Mohammad
,
Sharizal Bin Hashin
Journal of Service Science and Management
Vol.16 No.2
,April 18, 2023
DOI:
10.4236/jssm.2023.162006
234
Downloads
1,316
Views
Citations
The Impact of Value Perception on Luxury Brand Consumption
(Articles)
Marwa Elgebali
,
Rawia Zaazou
Open Journal of Business and Management
Vol.11 No.5
,September 18, 2023
DOI:
10.4236/ojbm.2023.115126
593
Downloads
4,914
Views
Citations
Brand Attractiveness and Strategic Repositioning: A Study Applied to Brands in the Brewery Sector
(Articles)
Célestine Annie Tengho Metchum
Open Journal of Business and Management
Vol.12 No.4
,July 23, 2024
DOI:
10.4236/ojbm.2024.124134
130
Downloads
882
Views
Citations
Research on Brand Strategy of Hotel Enterprises
—Taking Hyatt Hotel Group as an Example
(Articles)
Jingwen Song
,
Keman Ding
,
Ruijie Cheng
,
Xiaoyu Zhao
,
Xuan Luo
,
Yang Liu
,
Yuanhao Tian
,
Zhihan Duan
Open Journal of Business and Management
Vol.13 No.2
,March 6, 2025
DOI:
10.4236/ojbm.2025.132045
68
Downloads
566
Views
Citations
Analysis and Evaluation for Core Competence of Insurance Company Based on SEM
(Articles)
Hengqing Tong
,
Yang Ye
,
Yichao Pan
,
Shudan Lu
,
Jie Zhang
iBusiness
Vol.2 No.2
,June 12, 2010
DOI:
10.4236/ib.2010.22021
6,844
Downloads
13,961
Views
Citations
The Feature Core of Dynamic Reduct
(Articles)
Jiayang Wang
Applied Mathematics
Vol.3 No.5
,May 16, 2012
DOI:
10.4236/am.2012.35073
3,530
Downloads
6,207
Views
Citations
Frequency and Characteristics of Dust Sediments in Core Samples from Hashylan Wetland, Kermanshah, Iran
(Articles)
Esmail Namdadi
,
Mostafa Karimian Eghbal
,
Nikou Hamzehpour
Journal of Geoscience and Environment Protection
Vol.4 No.3
,March 14, 2016
DOI:
10.4236/gep.2016.43002
2,098
Downloads
3,071
Views
Citations
Analysis Magnetization Current of Harmonic Phenomena and Power Factor as Indicators of Core Saturation at Transformer 3-Phase
(Articles)
Erwin Dermawan
,
Deni Almanda
,
Laelatus Zahro
,
Anwar Ilmar Ramadhan
,
Ery Diniardi
Journal of Power and Energy Engineering
Vol.4 No.5
,May 10, 2016
DOI:
10.4236/jpee.2016.45001
2,649
Downloads
4,748
Views
Citations
Chinese Mathematics Teaching Reform Based on the Guidance of Core Literacy
(Articles)
Zhikui Hu
Creative Education
Vol.10 No.13
,December 20, 2019
DOI:
10.4236/ce.2019.1013263
1,004
Downloads
2,637
Views
Citations
Effects of Integrative Core Stability Training on Balance and Walking Speed in Healthy Elderly People
(Articles)
Italo Sannicandro
Advances in Physical Education
Vol.10 No.4
,November 12, 2020
DOI:
10.4236/ape.2020.104034
1,032
Downloads
2,650
Views
Citations
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