Domestic Cosmetic Brand Names - Articles - Scientific Research Publishing

American Values Reflected in Names of US Supermarkets, the Top Five Values and American Dream (Articles)

Zhong Wang, Weiwei Fan

Open Journal of Modern Linguistics Vol.3 No.4，November 8, 2013

DOI: 10.4236/ojml.2013.34045 6,204 Downloads 10,016 Views Citations
Some Features of Urban Place Names in Central Africa (Articles)

Michel Simeu-Kamdem, David Koulbout

Open Access Library Journal Vol.3 No.8，August 31, 2016

DOI: 10.4236/oalib.1102914 1,621 Downloads 2,631 Views Citations
A Study on Chinese-Russian Translation Methods of Traditional Chinese Medicine Disease Names (Articles)

Yang Qiao

Open Access Library Journal Vol.9 No.6，June 13, 2022

DOI: 10.4236/oalib.1108805 82 Downloads 653 Views Citations
The Role of Cosmetic Gynecology Treatments in Women in Perimenopausal Period (Articles)

Anna Galęba, Beata Bajurna, Jerzy T. Marcinkowski

Open Journal of Nursing Vol.5 No.2，February 27, 2015

DOI: 10.4236/ojn.2015.52018 3,482 Downloads 5,304 Views Citations
Brand Equity and Brand Loyalty in the Internet Banking Context: FIMIX-PLS Market Segmentation (Articles)

Sandra Maria Correia Loureiro, Francisco Javier Miranda

Journal of Service Science and Management Vol.4 No.4，December 7, 2011

DOI: 10.4236/jssm.2011.44054 13,180 Downloads 22,875 Views Citations
Joint Decision of Pricing and Cross-Ruff Coupon Value under Substitute (Complement) Demand (Articles)

Zhongguo Shi, Yinping Mu

American Journal of Industrial and Business Management Vol.2 No.1，January 18, 2012

DOI: 10.4236/ajibm.2012.21001 6,155 Downloads 10,277 Views Citations
Interaction Mechanism and Strategy of Brand Relationship and Brand Extension (Articles)

He Liu, Lili Fan

Open Journal of Business and Management Vol.1 No.3，October 28, 2013

DOI: 10.4236/ojbm.2013.13008 5,582 Downloads 10,347 Views Citations
Research on Integrity Evaluation System of Food Brand Enterprises Based on the Creeds of Business Governance* (Articles)

Xie Fan, Meng Yong

Open Journal of Business and Management Vol.2 No.1，January 16, 2014

DOI: 10.4236/ojbm.2014.21008 4,746 Downloads 7,278 Views Citations
How to Save Brand after Crises? A Literature Review on Brand Crisis Management (Articles)

Ming Li, Haiying Wei

American Journal of Industrial and Business Management Vol.6 No.2，February 18, 2016

DOI: 10.4236/ajibm.2016.62008 7,531 Downloads 19,599 Views Citations
Study on Brand Mismatching toward the Acquiring Enterprise Brand Dilution—Based on a Prospective of Construal Level Theory (Articles)

Guangmin Zhai, Xinhong Liang, Haiquan Chen

Open Journal of Business and Management Vol.4 No.3，July 5, 2016

DOI: 10.4236/ojbm.2016.43045 1,851 Downloads 2,671 Views Citations
Emotional Connect between Brand and Consumer through Sensory Branding (Articles)

Makarand Upadhyaya

American Journal of Industrial and Business Management Vol.7 No.4，April 6, 2017

DOI: 10.4236/ajibm.2017.74025 7,270 Downloads 12,831 Views Citations
Research on Influence of the Congruence of Self-Image and Brand Image on Consumers’ Citizenship Behavior (Articles)

Wanling Huang, Ming Chen

Open Journal of Business and Management Vol.6 No.1，January 30, 2018

DOI: 10.4236/ojbm.2018.61013 1,754 Downloads 3,999 Views Citations
Antecedents to Customer Engagement: Moderating Role of Media Richness of Brand Pages (Articles)

Aditi Gosain, Mukta Srivastava, Deepanvita Gupta

Theoretical Economics Letters Vol.9 No.7，October 14, 2019

DOI: 10.4236/tel.2019.97161 1,100 Downloads 3,937 Views Citations
An Empirical Study on the Influence of Atypical Visitors’ Interactive Learning on Exhibition Brand Equity (Articles)

Wanyun Zhang, Xin Mai, Simin Huang, Peng Ju

iBusiness Vol.12 No.2，May 6, 2020

DOI: 10.4236/ib.2020.122003 776 Downloads 1,933 Views Citations
Fashion and Brand Awareness: An Evidence-Based Approach to the Analysis of Distinctive Elements in Communication (Articles)

Giovanni Maria Conti, Alessandra Mazzola, Martina Motta, Margherita Pillan

Journal of Textile Science and Technology Vol.6 No.4，November 4, 2020

DOI: 10.4236/jtst.2020.64015 820 Downloads 4,122 Views Citations
Exploring the Nexus between Packaging, Quality, Equity and Loyalty in Drug Industry (Articles)

Peter Kwasi Oppong, Joseph Owusu, Paul Hammond, Edmond Amissah

Open Journal of Business and Management Vol.10 No.5，September 7, 2022

DOI: 10.4236/ojbm.2022.105121 288 Downloads 1,142 Views Citations
Brand Attitude Process of Pop-Up Ads Used in Digital Marketing (Articles)

Osman Yetkin, Murat Basal

Open Journal of Social Sciences Vol.12 No.4，April 19, 2024

DOI: 10.4236/jss.2024.124011 250 Downloads 1,467 Views Citations
Predicting Brand Perception for Fast Food Market Entry (Articles)

Torsten Teichert, Tobias Effertz, Marina Tsoi, Vladislav Shchekoldin

Theoretical Economics Letters Vol.5 No.6，December 4, 2015

DOI: 10.4236/tel.2015.56081 5,928 Downloads 9,246 Views Citations
A Study on the Core Values of the Brand (Articles)

Xiangyin Li, Cui Sun

Journal of Service Science and Management Vol.8 No.6，December 23, 2015

DOI: 10.4236/jssm.2015.86087 7,700 Downloads 10,993 Views Citations
Current Situation, Problems and Countermeasures of Brand Construction of Agricultural Products in Hubei Province (Articles)

Ming Luo

Open Journal of Business and Management Vol.7 No.3，June 5, 2019

DOI: 10.4236/ojbm.2019.73081 1,373 Downloads 2,897 Views Citations

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