Marketing Orientation - Articles - Scientific Research Publishing

Analysis of the Relationship between Organizational Performance, Marketing Orientation and Learning Orientation (Articles)

Gan-Unur Oyuntuguldur, Baljir Khishigtogtokh, Sereeter Erdenetuul

Open Journal of Business and Management Vol.13 No.3，May 14, 2025

DOI: 10.4236/ojbm.2025.133092 5 Downloads 46 Views Citations
E-Marketing Orientation and Social Media Implementation in the Banking Industry in Nigeria (Articles)

N. Gladson Nwokah, Boma Benita Irimagha

iBusiness Vol.9 No.4，December 13, 2017

DOI: 10.4236/ib.2017.94009 1,832 Downloads 4,665 Views Citations
Is E-Marketing the Future of Marketing Field (Articles)

Paulus H. A. Andreki, Rashad Yazdanifard

American Journal of Industrial and Business Management Vol.4 No.7，July 9, 2014

DOI: 10.4236/ajibm.2014.47040 10,571 Downloads 18,561 Views Citations
The Effect of Phenomenon in Social Media Marketing Activities (Articles)

Dilek Kiraz, Murat Basal

Open Journal of Business and Management Vol.12 No.2，March 21, 2024

DOI: 10.4236/ojbm.2024.122051 478 Downloads 2,272 Views Citations
Exploration and Innovation: Cultural Marketing for Jewelry Brands Research on Model Innovation (Articles)

Xueli Zhang, Yarou Li, Yixin Zhong, Shuai Wang

Advances in Journalism and Communication Vol.12 No.2，June 28, 2024

DOI: 10.4236/ajc.2024.122019 178 Downloads 1,361 Views Citations
Guerrilla Marketing—Innovative or Parasitic Marketing? (Articles)

Gerd Nufer

Modern Economy Vol.4 No.9A，August 15, 2013

DOI: 10.4236/me.2013.49A001 13,965 Downloads 26,056 Views Citations
This article belongs to the Special Issue on Marketing Management
A Study on the Performance of SMEs through Entrepreneurial Marketing Dimensions (Articles)

Iftekhar Mahfuz, Md. Mamun Habib, Shahedul Islam, Aidah Rasanat Islam, Irin Nahar Maghnolia Shara

Journal of Service Science and Management Vol.18 No.2，March 27, 2025

DOI: 10.4236/jssm.2025.182007 45 Downloads 257 Views Citations
A Technical Note: Orientation of Cracks and Hydrology in a Shrink-Swell Soil (Articles)

Takele M. Dinka, Robert J. Lascano

Open Journal of Soil Science Vol.2 No.2，June 22, 2012

DOI: 10.4236/ojss.2012.22013 5,381 Downloads 8,354 Views Citations
Statistical Analysis for the Abrasive Wear Behavior of Al 6061 (Articles)

Mohd Shadab Khan, Zahir Hasan, Yaqoob Ali Ansari

J. of Minerals and Materials Characterization and Eng. Vol.2 No.4，July 23, 2014

DOI: 10.4236/jmmce.2014.24034 3,539 Downloads 5,071 Views Citations
Sovereign Marketing: A New Strategy of Marketing (Articles)

Gouher Ahmed

Theoretical Economics Letters Vol.7 No.5，August 18, 2017

DOI: 10.4236/tel.2017.75100 2,782 Downloads 9,134 Views Citations
This article belongs to the Special Issue on Economics and Management Strategies
Education Marketing Research (Articles)

Xiaogang Yang

Theoretical Economics Letters Vol.6 No.5，October 21, 2016

DOI: 10.4236/tel.2016.65111 4,462 Downloads 12,346 Views Citations
E-Marketing and Its Strategies: Digital Opportunities and Challenges (Articles)

Allam Jaas

Open Journal of Business and Management Vol.10 No.2，March 22, 2022

DOI: 10.4236/ojbm.2022.102046 3,003 Downloads 28,298 Views Citations
Studying the Status of Marketing Mix (7Ps) in Consumer Cooperatives at Ilam Province from Members’ Perspectives (Articles)

Purashraf Yasanallah, Vahid Bidram

American Journal of Industrial and Business Management Vol.2 No.4，October 31, 2012

DOI: 10.4236/ajibm.2012.24025 21,704 Downloads 35,704 Views Citations
Characteristics and Promotion Research on Fashion Clothing E-marketing (Articles)

Pingping Meng

Creative Education Vol.3 No.7B，January 9, 2013

DOI: 10.4236/ce.2012.37B008 10,518 Downloads 16,376 Views Citations
How Google’s New Algorithm, Hummingbird, Promotes Content and Inbound Marketing (Articles)

Chauntelle Ong Yi Lin, Rashad Yazdanifard

American Journal of Industrial and Business Management Vol.4 No.1，January 26, 2014

DOI: 10.4236/ajibm.2014.41009 8,124 Downloads 12,558 Views Citations
Comparative Study of Traditional Network Marketing and E-Commerce Marketing Based on Cloud Computing (Articles)

Min Yin, Sheng Liu

American Journal of Industrial and Business Management Vol.4 No.2，February 14, 2014

DOI: 10.4236/ajibm.2014.42015 8,004 Downloads 12,409 Views Citations
Big Data Usage in the Marketing Information System (Articles)

Alexandre Borba Salvador, Ana Akemi Ikeda

Journal of Data Analysis and Information Processing Vol.2 No.3，August 28, 2014

DOI: 10.4236/jdaip.2014.23010 12,675 Downloads 19,431 Views Citations
Analysis of Strategy by Strategy Typology and Orientation Framework (Articles)

Ville Isoherranen, Pekka Kess

Modern Economy Vol.2 No.4，September 21, 2011

DOI: 10.4236/me.2011.24064 16,331 Downloads 24,897 Views Citations
Regulatory Role of TQM between the Marketing Orientation, Entrepreneurial Orientation and the Organizational Performance and Competitiveness (Articles)

Abdulrahman Alsughayir

American Journal of Industrial and Business Management Vol.6 No.5，May 31, 2016

DOI: 10.4236/ajibm.2016.65061 2,867 Downloads 5,153 Views Citations
The Impact of Knowledge Management Orientation on New Product Commercialization: The Mediating Role of Market Orientation (Articles)

Mehdi Rasouli Ghahroudi, Yasuo Hoshino, Fereshteh Ahmadpoury

American Journal of Industrial and Business Management Vol.9 No.10，October 30, 2019

DOI: 10.4236/ajibm.2019.910127 981 Downloads 2,546 Views Citations
This article belongs to the Special Issue on Enterprise Development and Market Orientation

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