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Mediating Role of Relationship Quality among Small and Medium Enterprises in Nairobi County, Kenya
(Articles)
Shadrack Cheruiyot Rotich
,
Joyce Komen
,
Josephat Cheboi
Open Access Library Journal
Vol.12 No.2
,February 28, 2025
DOI:
10.4236/oalib.1112320
17
Downloads
137
Views
Citations
Innovation in Banking Industry: Achieving Customer Satisfaction
(Articles)
Clement Achimba
,
Jared Opiyo Ongonga
,
Samson Mecha Nyarondia
,
Amembah A. Lamu Amos
,
Michael Okwara
Open Journal of Business and Management
Vol.2 No.4
,August 15, 2014
DOI:
10.4236/ojbm.2014.24031
12,867
Downloads
16,625
Views
Citations
Strategic Modeling for the Characterization of the Conditions That Allow the Anticipation of the Consumer’s Requests*
(Articles)
Carlos Alberto Fróes Lima
,
Bernardo Marega Luz
,
Sílvia Tamada Takemoto
,
Paulo Barisson Jr.
,
Roberto Antônio Terencio Tezzin
,
Luciano E. A. Peres
,
Fabiana Nogueira Gamba M. dos Santos
,
Tales Neves Anarelli
,
Andrea Florencio da Silva
Open Journal of Social Sciences
Vol.3 No.10
,October 27, 2015
DOI:
10.4236/jss.2015.310021
4,570
Downloads
6,251
Views
Citations
The Influence of Relationship Characters on Switching Cost: The Moderating Role of Customer Characters
(Articles)
Yong Zhang
,
Min Hou
,
Hui Li
,
Qiong Yao
American Journal of Industrial and Business Management
Vol.6 No.3
,March 31, 2016
DOI:
10.4236/ajibm.2016.63031
2,584
Downloads
3,833
Views
Citations
Social Media and Its Connection to Business Performance—A Literature Review
(Articles)
Bruce Emmanuel
,
Shurong Zhao
,
Sulemana Bankuoru Egala
,
Yegenmuradov Mammet
,
Kweitsu Godson
American Journal of Industrial and Business Management
Vol.12 No.5
,May 19, 2022
DOI:
10.4236/ajibm.2022.125045
1,334
Downloads
15,296
Views
Citations
The Extent to which Customer Relationship Management Helps to Retain Telecom Customers
(Articles)
Liliane Pasape
iBusiness
Vol.14 No.4
,December 8, 2022
DOI:
10.4236/ib.2022.144019
252
Downloads
1,636
Views
Citations
A Data Mining Based Approach to Customer Behaviour in an Electronic Settings
(Articles)
A. Tope-Oke
,
C. A. Afolalu
,
O. Omofade
Journal of Computer and Communications
Vol.7 No.5
,May 31, 2019
DOI:
10.4236/jcc.2019.75004
1,042
Downloads
4,933
Views
Citations
The New Trend and Application of Customer Relationship Management under Big Data Background
(Articles)
Lan Wang
Modern Economy
Vol.7 No.8
,July 26, 2016
DOI:
10.4236/me.2016.78087
3,621
Downloads
7,714
Views
Citations
An Exploratory Study on the Electronic Word of Mouth Communication in Promoting Brands in the Online Platforms
(Articles)
B. N. Malar Selvi
,
J. Edwin Thomson
Intelligent Information Management
Vol.8 No.5
,September 30, 2016
DOI:
10.4236/iim.2016.85010
3,453
Downloads
11,168
Views
Citations
Do Customer Loyalty Programs Really Work in Airlines Business?—A Study on Air Berlin
(Articles)
Muhammed Zakir Hossain
,
Habiba Kibria
,
Saraj Farhana
Journal of Service Science and Management
Vol.10 No.4
,July 25, 2017
DOI:
10.4236/jssm.2017.104029
4,358
Downloads
12,645
Views
Citations
Customer Strategy for Implementing Customer Relationship Management in Corporation with the Value-Based Network Analysis Approach
(Articles)
Ebrahim Kalani
,
Alireza Elhami
,
Mahshid Mashreghi
,
Reza Baradaran Kazem-Zadeh
,
Ehsan Kamrani
American Journal of Industrial and Business Management
Vol.8 No.3
,March 20, 2018
DOI:
10.4236/ajibm.2018.83035
1,331
Downloads
3,912
Views
Citations
Mining Profitability of Telecommunication Customers Using K-Means Clustering
(Articles)
Hasitha Indika Arumawadu
,
R. M. Kapila Tharanga Rathnayaka
,
S. K. Illangarathne
Journal of Data Analysis and Information Processing
Vol.3 No.3
,August 21, 2015
DOI:
10.4236/jdaip.2015.33008
4,588
Downloads
6,798
Views
Citations
Social Media Monitoring (SMM) with CRM in Symantec
(Articles)
Lixi Yin
Open Journal of Business and Management
Vol.6 No.2
,April 27, 2018
DOI:
10.4236/ojbm.2018.62030
1,105
Downloads
2,664
Views
Citations
Supply Chain Integration and Customer Relationship Management in the Airline Logistics
(Articles)
Muhammad Alshurideh
,
Nizar M. Alsharari
,
Barween Al Kurdi
Theoretical Economics Letters
Vol.9 No.2
,February 27, 2019
DOI:
10.4236/tel.2019.92028
11,632
Downloads
20,892
Views
Citations
This article belongs to the Special Issue on
Consumer Behavior Research
The Effect of Applying Customer Relationship Management in the Higher Educational Sector
(Articles)
Nevine Deif
,
Amr Aly
,
Sameh Farahat
Open Access Library Journal
Vol.6 No.6
,June 17, 2019
DOI:
10.4236/oalib.1105436
1,294
Downloads
3,783
Views
Citations
Manufacturer and Distributor’s Performance Measurement: A Case Study of Small-Scale Manufacturing Company in Lagos Nigeria
(Articles)
Samuel Dayo Odusina
Open Journal of Business and Management
Vol.10 No.3
,May 9, 2022
DOI:
10.4236/ojbm.2022.103060
168
Downloads
1,056
Views
Citations
Effective Strategies Used by Trinidad and Tobago Financial Institution Leaders to Attract and Retain SMEs
(Articles)
Billy Brian Seaman
,
Kim Critchlow
Open Journal of Business and Management
Vol.13 No.3
,May 14, 2025
DOI:
10.4236/ojbm.2025.133094
11
Downloads
67
Views
Citations
Improve Communication Quality by Understanding Customer Switching Behavior in China’s Telecom Sector
(Articles)
Salman Awan
,
Yanxia Cheng
iBusiness
Vol.8 No.4
,November 14, 2016
DOI:
10.4236/ib.2016.84008
2,119
Downloads
4,678
Views
Citations
Design and Implementation of a CRM System Based on Email Services
(Articles)
Mingyuan Zhu
Journal of Computer and Communications
Vol.13 No.2
,February 11, 2025
DOI:
10.4236/jcc.2025.132001
54
Downloads
343
Views
Citations
Data Mining and Exploratory Data Analysis for the Evaluation of Job Satisfaction
(Articles)
Rosaria Lombardo
,
Ermelinda Della Valle
iBusiness
Vol.3 No.4
,December 9, 2011
DOI:
10.4236/ib.2011.34050
6,080
Downloads
11,396
Views
Citations
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