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ISSN
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Marketing Management for Consumer Products in the Era of the Internet of Things
(Articles)
Reinhold Decker
,
Christian Stummer
Advances in Internet of Things
Vol.7 No.3
,July 3, 2017
DOI:
10.4236/ait.2017.73004
4,337
Downloads
13,664
Views
Citations
Bangladesh Invented Bioplastic Jute Poly Bag and International Market Potentials
(Articles)
Shaharia Pavel
,
Vijit Supinit
Open Journal of Business and Management
Vol.5 No.4
,August 25, 2017
DOI:
10.4236/ojbm.2017.54053
5,569
Downloads
15,480
Views
Citations
New Frontiers of Online Communication of Small and Medium Museums in Campania Region, Italy
(Articles)
Giuseppe Vito
,
Alessandra Sorrentini
,
Davide Di Palma
,
Vincenzo Raiola
,
Maria Tabouras
American Journal of Industrial and Business Management
Vol.7 No.9
,September 25, 2017
DOI:
10.4236/ajibm.2017.79075
960
Downloads
1,911
Views
Citations
Social Media Marketing and Business Success of Automobile Dealers in Rivers State
(Articles)
N. Gladson Nwokah
,
Felix Lebete Aeenee
American Journal of Industrial and Business Management
Vol.7 No.12
,December 19, 2017
DOI:
10.4236/ajibm.2017.712092
2,284
Downloads
6,193
Views
Citations
An Analysis of the Motivation of Customer Participation Value Co-Creation in the We-Media: A Study Based on Content Marketing
(Articles)
Xin Wu
,
Feiyan Liu
Open Journal of Business and Management
Vol.6 No.3
,July 30, 2018
DOI:
10.4236/ojbm.2018.63057
1,824
Downloads
4,514
Views
Citations
The Effect of Social Media Marketing on Brand Awareness through Facebook: An Individual-Based Perspective of Mobile Services Sector in Egypt
(Articles)
Hana Othman ElAydi
Open Access Library Journal
Vol.5 No.10
,October 29, 2018
DOI:
10.4236/oalib.1104977
4,183
Downloads
37,861
Views
Citations
Reciprocal Interaction between Management Accounting and Other Management Roles
(Articles)
Huijun Zeng
Open Access Library Journal
Vol.5 No.11
,November 14, 2018
DOI:
10.4236/oalib.1104908
914
Downloads
2,855
Views
Citations
Research on Talent Demand of Key Supporting Industries in Henan Province—Taking the Medical Industry as an Example
(Articles)
Fang Cheng
,
Lu Wang
,
Qianqian Wang
,
Yanjie Fan
,
Hui Gao
,
Baojian Dong
Creative Education
Vol.9 No.15
,November 23, 2018
DOI:
10.4236/ce.2018.915196
699
Downloads
1,273
Views
Citations
Research on Lean Marketing Management of Mobile Games
(Articles)
Yaxi Zhou
Modern Economy
Vol.10 No.1
,January 11, 2019
DOI:
10.4236/me.2019.101006
2,033
Downloads
5,145
Views
Citations
Exploration of Garment Enterprise Marketing Model Based on “New Retail”
(Articles)
Lu Ge
,
Chenggang Li
Modern Economy
Vol.10 No.1
,January 18, 2019
DOI:
10.4236/me.2019.101016
1,726
Downloads
3,580
Views
Citations
Factors Influencing the Success of Small and Medium Scale Manufacturing Enterprises
(Articles)
Ruankwan Intanon
,
Nuatip Sumkaew
,
Chitinout Wattana
Open Journal of Social Sciences
Vol.7 No.3
,March 22, 2019
DOI:
10.4236/jss.2019.73028
910
Downloads
2,261
Views
Citations
A Case Study on BioChannel Partner: How Can the Sales Turnover of BioChannel Partners’ Online Services Be Increased?
(Articles)
Fabiha Enam
,
Marushat Bin Sakhawat
,
M. Mamoon Al Bashir
Journal of Human Resource and Sustainability Studies
Vol.7 No.1
,March 28, 2019
DOI:
10.4236/jhrss.2019.71006
696
Downloads
1,627
Views
Citations
Research on Influencing Factors of Purchase Promotion Intention Based on Skincare Industry
(Articles)
Zhichao Liu
,
Jiahui Ling
Modern Economy
Vol.10 No.3
,March 28, 2019
DOI:
10.4236/me.2019.103069
1,538
Downloads
5,855
Views
Citations
Black and Beautiful: A Content Analysis and Study of Colorism and Strides toward Inclusivity in the Cosmetic Industry
(Articles)
Cynthia M. Frisby
Advances in Journalism and Communication
Vol.7 No.2
,June 19, 2019
DOI:
10.4236/ajc.2019.72003
9,355
Downloads
21,637
Views
Citations
Facebook—A Boon or Bane towards Social Media Marketing
(Articles)
R. Ayswarya
,
Shilpa A. Telreja
,
S. Praveena
,
M. Ilankadhir
Journal of Service Science and Management
Vol.12 No.5
,August 15, 2019
DOI:
10.4236/jssm.2019.125043
1,280
Downloads
5,309
Views
Citations
Analysis of the Problems, Causes and Countermeasures in the Brand Construction of the Postgraduate Entrance Examination Institutions
(Articles)
Yuanle Cheng
,
Hai Hu
Open Journal of Business and Management
Vol.8 No.2
,January 16, 2020
DOI:
10.4236/ojbm.2020.82025
1,214
Downloads
2,309
Views
Citations
Sales Effort and Coordination in an O2O Supply Chain with Two-Period of Marketing
(Articles)
Jing Shi
Open Journal of Business and Management
Vol.8 No.3
,April 10, 2020
DOI:
10.4236/ojbm.2020.83065
542
Downloads
1,367
Views
Citations
Bank Telemarketing Forecasting Model Based on t-SNE-SVM
(Articles)
Jianguo Che
,
Sai Zhao
,
Yongfan Li
,
Kai Li
Journal of Service Science and Management
Vol.13 No.3
,May 18, 2020
DOI:
10.4236/jssm.2020.133029
682
Downloads
3,068
Views
Citations
Developing a Records and Information Management Model for Oil Marketing Companies in Zambia Based on the Records Cycle Model
(Articles)
Sharon Malake
,
Jackson Phiri
Open Journal of Business and Management
Vol.8 No.4
,July 30, 2020
DOI:
10.4236/ojbm.2020.84114
1,280
Downloads
5,297
Views
Citations
The Environmental Impact of Polycyclic Aromatic Hydrocarbons: Mechanism of Extraction by Bio-Surfactant in a Microwave
(Articles)
Haroun Ali Adannou
,
Nayaou Kadidja Kamane
,
Samba Koukouare Prosper
,
Dorim Ngarbaroum
,
Allaramadji Ngarmadji Constant
,
Abdel-Hamid Mahamat Ali
,
Simon Ngos III
Natural Resources
Vol.11 No.12
,December 31, 2020
DOI:
10.4236/nr.2020.1112035
408
Downloads
1,304
Views
Citations
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