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A Study on Customer Prosumption Concept and Its Impact on Enterprise Value Co-Creation
(Articles)
Jiamian Tian
,
Lei Shen
,
Ye Chen
Theoretical Economics Letters
Vol.7 No.7
,December 7, 2017
DOI:
10.4236/tel.2017.77138
1,170
Downloads
4,199
Views
Citations
This article belongs to the Special Issue on
Consumer Behavior Research
Platform Brand Value: Construct and Measurement —An Empirical Research Based on the Data of Social Media
(Articles)
Lei Shen
,
Xiujun Yang
Open Journal of Social Sciences
Vol.7 No.11
,November 20, 2019
DOI:
10.4236/jss.2019.711013
910
Downloads
2,283
Views
Citations
A Grounded Theory Approach to Reconstruct Brand Value Based on Prosumption Logic in the Era of Sharing Economy Platform
(Articles)
Lei Shen
,
Ye Chen
,
Chu Luo
Theoretical Economics Letters
Vol.9 No.8
,December 17, 2019
DOI:
10.4236/tel.2019.98184
757
Downloads
2,533
Views
Citations
A Grounded Theory Approach to Brand Value Networks: The Prosumption Logic Standpoint
(Articles)
Lei Shen
,
Cuijuan Qin
,
Chu Luo
American Journal of Industrial and Business Management
Vol.10 No.4
,April 30, 2020
DOI:
10.4236/ajibm.2020.104057
810
Downloads
1,888
Views
Citations
An Investigating on UGC Adoption in Web 2.0 Environment: Antecedents and Consequences
(Articles)
Lei Shen
,
Yaning Zhang
,
Shaofeng Yue
American Journal of Industrial and Business Management
Vol.10 No.5
,May 29, 2020
DOI:
10.4236/ajibm.2020.105070
1,320
Downloads
2,340
Views
Citations
The Influence of Opinion Leaders’ Interaction Quality on Platform Brand Value Based on the Logic of Prosumption
(Articles)
Lei Shen
,
Hai Hou
,
Yuhong Zhu
,
Ali Muhammad
iBusiness
Vol.15 No.4
,December 29, 2023
DOI:
10.4236/ib.2023.154019
150
Downloads
536
Views
Citations
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