Open Journal of Social Sciences

Vol.7 No.1(2019), Paper ID 89996, 12 pages

DOI:10.4236/jss.2019.71016

 

The Impact of Local Community Participation on Branding Ethnic Tourism Destination: A Case Study of House Renovation in Jiaju Tibetan Village

 

Xianmin Mai, Chuntao Wu, Tingting Zhang, Zhixiang Zhou, Haiyan Zhong

 

School of Urban Planning & Architecture, Southwest Minzu University, Chengdu, China
School of Tourism, Sichuan University, Chengdu, China
School of Urban Planning & Architecture, Southwest Minzu University, Chengdu, China
School of Urban Planning & Architecture, Southwest Minzu University, Chengdu, China
School of Urban Planning & Architecture, Southwest Minzu University, Chengdu, China

 

Copyright © 2019 Xianmin Mai, Chuntao Wu, Tingting Zhang, Zhixiang Zhou, Haiyan Zhong et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

 

How to Cite this Article


Mai, X. , Wu, C. , Zhang, T. , Zhou, Z. and Zhong, H. (2019) The Impact of Local Community Participation on Branding Ethnic Tourism Destination: A Case Study of House Renovation in Jiaju Tibetan Village. Open Journal of Social Sciences, 7, 178-189. doi: 10.4236/jss.2019.71016.

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