Journal of Service Science and Management

Vol.7 No.6(2014), Paper ID 52109, 6 pages

DOI:10.4236/jssm.2014.76036

 

Study on Relationship between Visitor Value, Degree of Satisfaction and Loyalty in Musical Festival Activity

 

Cheng-Wei Chung

 

Department of Leisure and Tourism Management, Shu-Te University, Kaohsiung County, Chinese Taipei
Department of Industrial Technology Education, National Kaohsiung Normal University, Kaohsiung County, Chinese Taipei

 

Copyright © 2014 Cheng-Wei Chung et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

 

How to Cite this Article


Chung, C. (2014) Study on Relationship between Visitor Value, Degree of Satisfaction and Loyalty in Musical Festival Activity. Journal of Service Science and Management, 7, 390-395. doi: 10.4236/jssm.2014.76036.

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