Journal of Service Science and Management

Vol.7 No.5(2014), Paper ID 50803, 5 pages

DOI:10.4236/jssm.2014.75031

 

The Effect of Crisis Processing Capacity on Brand Crisis Reparability

 

Yi Xiao, Qing Li, Haiying Wei

 

School of Business Administration, Jinan University, Guangzhou, China
School of Business Administration, Jinan University, Guangzhou, China
School of Business Administration, Jinan University, Guangzhou, China

 

Copyright © 2014 Yi Xiao, Qing Li, Haiying Wei et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

 

How to Cite this Article


Xiao, Y. , Li, Q. and Wei, H. (2014) The Effect of Crisis Processing Capacity on Brand Crisis Reparability. Journal of Service Science and Management, 7, 347-351. doi: 10.4236/jssm.2014.75031.

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