Gender Differences in Brand Loyalty - Articles - Scientific Research Publishing

Self-Esteem’s Moderation of Self-Congruity Effects on Brand Loyalty (Articles)

Jane Brannen, Cynthia M. Frisby

Theoretical Economics Letters Vol.7 No.6，October 31, 2017

DOI: 10.4236/tel.2017.76126 1,945 Downloads 5,259 Views Citations
Connecting Perceived Brand Quality to Loyalty: The Satisfaction Acts as Mediator of Smartphone Brand (Articles)

Sothea Hill, Sothan Yoeung

Open Journal of Business and Management Vol.12 No.6，November 7, 2024

DOI: 10.4236/ojbm.2024.126202 203 Downloads 1,349 Views Citations
Will Consumers’ Learning Motivation Affect Their Brand Loyalty? Research on Moderating Role of Brand Cognition (Articles)

Wen Li, Tian’e Fu, Ziying Huang

American Journal of Industrial and Business Management Vol.6 No.11，November 24, 2016

DOI: 10.4236/ajibm.2016.611101 3,019 Downloads 8,412 Views Citations
RETRACTED:The Influence Factors of Brand Loyalty: Mobile Phone Industry (Articles)

Zyeinyelkhaan Khundyz

American Journal of Industrial and Business Management Vol.8 No.6，June 27, 2018

DOI: 10.4236/ajibm.2018.86108 1,834 Downloads 6,668 Views Citations
Effect of Packaging on Perceived Quality and Brand Loyalty: The Mediating Role of Brand Association in Over-the-Counter Market (Articles)

John Mensah, Peter Kwasi Oppong, Matilda Addae

Open Journal of Business and Management Vol.10 No.1，January 18, 2022

DOI: 10.4236/ojbm.2022.101018 2,048 Downloads 15,244 Views Citations
Study on the Influence Path of Brand Virtual Community Interaction on Customer Loyalty (Articles)

Shupan Wang, Jinhua Tong, Danting Zhou

Open Journal of Business and Management Vol.4 No.1，January 25, 2016

DOI: 10.4236/ojbm.2016.41016 4,775 Downloads 6,795 Views Citations
Research on the Influence Factors of Brand Experience on Consumers’ Brand Loyalty (Articles)

Xi Zhang

Open Journal of Business and Management Vol.7 No.2，March 28, 2019

DOI: 10.4236/ojbm.2019.72038 1,865 Downloads 6,073 Views Citations
The Impact of Nationalism of Consumers Loyalty: A Case Study of Multinational Retail Firms in China (Articles)

Bo Wu, Hamrila Binti Abdul Latif, Mahani B. T. Mohammad, Sharizal Bin Hashin

Journal of Service Science and Management Vol.16 No.2，April 18, 2023

DOI: 10.4236/jssm.2023.162006 234 Downloads 1,311 Views Citations
Brand Equity and Brand Loyalty in the Internet Banking Context: FIMIX-PLS Market Segmentation (Articles)

Sandra Maria Correia Loureiro, Francisco Javier Miranda

Journal of Service Science and Management Vol.4 No.4，December 7, 2011

DOI: 10.4236/jssm.2011.44054 13,105 Downloads 22,609 Views Citations
Exploring the Nexus between Packaging, Quality, Equity and Loyalty in Drug Industry (Articles)

Peter Kwasi Oppong, Joseph Owusu, Paul Hammond, Edmond Amissah

Open Journal of Business and Management Vol.10 No.5，September 7, 2022

DOI: 10.4236/ojbm.2022.105121 274 Downloads 1,064 Views Citations
Do Women Want to Lead? Gender Differences in Motivation and Values (Articles)

Sarah Davies, Henk Broekema, Marie Nordling, Adrian Furnham

Psychology Vol.8 No.1，December 30, 2016

DOI: 10.4236/psych.2017.81003 4,338 Downloads 13,803 Views Citations
Gender Differences in the Pharmacokinetics of Oral Drugs (Articles)

Miriam del Carmen Carrasco-Portugal, Francisco Javier Flores-Murrieta

Pharmacology & Pharmacy Vol.2 No.1，January 19, 2011

DOI: 10.4236/pp.2011.21004 10,441 Downloads 20,987 Views Citations
Gender Differences in Suppression Based on Type of Emotion (Articles)

Rebecca M. Martin

Psychology Vol.15 No.6，June 19, 2024

DOI: 10.4236/psych.2024.156052 186 Downloads 2,483 Views Citations
This article belongs to the Special Issue on Emotion, Behavior and Psychological Study
Brand Loyalty in a Bertrand-Type Oligopoly Setting (Articles)

Demetri Kantarelis

American Journal of Industrial and Business Management Vol.9 No.12，December 24, 2019

DOI: 10.4236/ajibm.2019.912149 930 Downloads 2,457 Views Citations
The Impact of Marketing Mix Elements on Brand Loyalty towards Speech Therapy in Health Science Industry Malaysia (Articles)

Masri bin Abdul Lasi, Tan Cheng Man

American Journal of Industrial and Business Management Vol.10 No.9，September 18, 2020

DOI: 10.4236/ajibm.2020.109100 1,296 Downloads 4,885 Views Citations
Investigation of Factors That Affecting on Customer Loyalty in Banking Sector in Egypt (Articles)

Mohamed Refat Mahfouz, Monika Fayez, Ahmed Moussa ElSamadicy

Open Access Library Journal Vol.12 No.2，February 26, 2025

DOI: 10.4236/oalib.1112891 46 Downloads 240 Views Citations
Impacts of Social Networking Sites on Brand Loyalty through Customer Engagement: Evidence from Cambodian Users (Articles)

Phichhang Ou, Sambath Phou, Bunmeng Chov, Tithdanin Chav

Open Journal of Business and Management Vol.12 No.5，August 20, 2024

DOI: 10.4236/ojbm.2024.125149 320 Downloads 1,467 Views Citations
Gender Differences in the Relationship between Competitiveness and Adjustment among Athletically Identified College Students (Articles)

Michele M. Carter, Carol S. Weissbrod

Psychology Vol.2 No.2，March 29, 2011

DOI: 10.4236/psych.2011.22014 8,879 Downloads 16,616 Views Citations
Gender Differences in Employed Job Search: Why Do Women Search Less than Men? (Articles)

Jeffrey J. Yankow, Mary Jean Horney

Modern Economy Vol.4 No.7，July 17, 2013

DOI: 10.4236/me.2013.47053 4,292 Downloads 7,424 Views Citations
Spelling Accuracy of Consonants in Arabic among Negev Bedouin Students (Articles)

Alon Fragman

Open Journal of Modern Linguistics Vol.3 No.4，November 5, 2013

DOI: 10.4236/ojml.2013.34042 3,347 Downloads 5,620 Views Citations

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