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Study on the Influence Path of Brand Virtual Community Interaction on Customer Loyalty
(Articles)
Shupan Wang
,
Jinhua Tong
,
Danting Zhou
Open Journal of Business and Management
Vol.4 No.1
,January 25, 2016
DOI:
10.4236/ojbm.2016.41016
4,613
Downloads
6,520
Views
Citations
The Study of the Effect of Virtual Brand Community Interaction on Impulse Buying: The Moderating Role of Self-Construal
(Articles)
Chao Liu
,
Feiyan Liu
Open Journal of Business and Management
Vol.8 No.2
,January 16, 2020
DOI:
10.4236/ojbm.2020.82026
1,133
Downloads
2,820
Views
Citations
Evolutionary Game of User Knowledge Sharing Behaviors in Enterprise Brand Virtual Community: Influence of Multiple Level Factors
(Articles)
Chengyi Le
,
Peipei Li
,
Ya Zeng
Journal of Human Resource and Sustainability Studies
Vol.9 No.1
,February 3, 2021
DOI:
10.4236/jhrss.2021.91001
488
Downloads
1,204
Views
Citations
Study on the Strategy of Customer Participation in Service Innovation in Virtual Community
(Articles)
Shi Zeng
American Journal of Industrial and Business Management
Vol.8 No.6
,June 14, 2018
DOI:
10.4236/ajibm.2018.86099
819
Downloads
2,734
Views
Citations
The Path and Mechanism of the Influence of Social Capital on Customer Citizenship Behavior in Virtual Community Environment
(Articles)
Hongyu Liu
American Journal of Industrial and Business Management
Vol.10 No.6
,June 10, 2020
DOI:
10.4236/ajibm.2020.106074
490
Downloads
1,503
Views
Citations
The Impacts of Website Characteristics and Customer Participation on Citizenship Behaviors: The Mediating Role of Co-Creation Experience in Virtual Brand Communities
(Articles)
Yong Zhang
,
Lu Chen
Advances in Applied Sociology
Vol.7 No.4
,April 18, 2017
DOI:
10.4236/aasoci.2017.74009
1,797
Downloads
4,236
Views
Citations
Exploring Tutor and Student Experiences in Online Synchronous Learning Environments in the Performing Arts
(Articles)
Susi Peacock
,
Sue Murray
,
John Dean
,
Douglas Brown
,
Simon Girdler
,
Bianca Mastrominico
Creative Education
Vol.3 No.7
,November 28, 2012
DOI:
10.4236/ce.2012.37186
5,711
Downloads
8,977
Views
Citations
Factors That Influence Healthcare Professionals’ Online Interaction in a Virtual Community of Practice
(Articles)
Faith Ikioda
,
Sally Kendall
,
Fiona Brooks
,
Anna De Liddo
,
Simon Buckingham Shum
Social Networking
Vol.2 No.4
,October 30, 2013
DOI:
10.4236/sn.2013.24017
4,328
Downloads
8,714
Views
Citations
The Influence of Memetic Primers in Online Comments in Video Game Blogs
(Articles)
Ibrahim Yucel
Advances in Internet of Things
Vol.2 No.3
,July 26, 2012
DOI:
10.4236/ait.2012.23008
6,083
Downloads
10,953
Views
Citations
A Generic Service Architecture for Secure Ubiquitous Computing Systems
(Articles)
Shudong Chen
,
Johan Lukkien
,
Richard Verhoeven
Int'l J. of Communications, Network and System Sciences
Vol.5 No.1
,December 31, 2011
DOI:
10.4236/ijcns.2012.51007
4,558
Downloads
8,196
Views
Citations
The Role of the “Inter-Life” Virtual World as a Creative Technology to Support Student Transition into Higher Education
(Articles)
Alison M. Devlin
,
Vic Lally
,
Brian Canavan
,
Jane Magill
Creative Education
Vol.4 No.7B
,July 19, 2013
DOI:
10.4236/ce.2013.47A2025
5,813
Downloads
10,298
Views
Citations
This article belongs to the Special Issue on
Higher Education
The Virtual Community of Practice for School Principals: A Professional Development Method
(Articles)
Monique Lambert
,
Yamina Bouchamma
Creative Education
Vol.12 No.2
,February 25, 2021
DOI:
10.4236/ce.2021.122030
503
Downloads
2,476
Views
Citations
Evaluation Method of Information Dissemination Efficiency within Professional Virtual Community: Based on Chinese College and University Students
(Articles)
Huawei Zhi
,
Tao Guo
Advances in Journalism and Communication
Vol.12 No.1
,February 8, 2024
DOI:
10.4236/ajc.2024.121005
57
Downloads
227
Views
Citations
Analysis of Factors Influencing the Strategic Choice of Brand Architecture
(Articles)
Cancan Lu
Open Journal of Social Sciences
Vol.2 No.9
,August 26, 2014
DOI:
10.4236/jss.2014.29005
6,888
Downloads
8,524
Views
Citations
Analysis of the Value of Brand Equity from the Perspective of Consumer Psychology
(Articles)
Lintong Jiao
Open Journal of Social Sciences
Vol.6 No.12
,December 17, 2018
DOI:
10.4236/jss.2018.612007
1,375
Downloads
3,280
Views
Citations
Consumers’ Perceived Brand Aspiration and Its Impact on Intention to Pay Price Premium: Moderating Role of Brand Jealousy
(Articles)
S. Sreejesh
Theoretical Economics Letters
Vol.5 No.2
,April 20, 2015
DOI:
10.4236/tel.2015.52033
7,860
Downloads
11,671
Views
Citations
Research on the Influence of Conflicting Brand Crisis Information on Consumers’ Brand Attitude
(Articles)
Jiuqun He
American Journal of Industrial and Business Management
Vol.6 No.5
,May 19, 2016
DOI:
10.4236/ajibm.2016.65056
2,376
Downloads
3,930
Views
Citations
RETRACTED:
The Influence Factors of Brand Loyalty: Mobile Phone Industry
(Articles)
Zyeinyelkhaan Khundyz
American Journal of Industrial and Business Management
Vol.8 No.6
,June 27, 2018
DOI:
10.4236/ajibm.2018.86108
1,734
Downloads
6,390
Views
Citations
The Effect of Drama Types and Brand Familiarity on Brand Attitude in Brand Placement
(Articles)
Ziying Liu
,
Ding Pan
,
Ya Xu
American Journal of Industrial and Business Management
Vol.9 No.3
,March 14, 2019
DOI:
10.4236/ajibm.2019.93033
1,238
Downloads
2,690
Views
Citations
Analysis of the Problems, Causes and Countermeasures in the Brand Construction of the Postgraduate Entrance Examination Institutions
(Articles)
Yuanle Cheng
,
Hai Hu
Open Journal of Business and Management
Vol.8 No.2
,January 16, 2020
DOI:
10.4236/ojbm.2020.82025
1,214
Downloads
2,307
Views
Citations
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