Merrilees, B. and Fry, M.-L. (2002) Corporate Branding A Framework for E-Retailers. Corporate Reputation Review, 5, 213-225. - References

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Merrilees, B. and Fry, M.-L. (2002) Corporate Branding: A Framework for E-Retailers. Corporate Reputation Review, 5, 213-225. http://dx.doi.org/10.1057/palgrave.crr.1540175

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