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Davenport, T.H. and Dyché, J. (2013) Big Data in Big Companies. Baylor Business Review, 32, 20-21. http://search.proquest.com/docview/1467720121?accountid=10067%5Cnhttp://sfx.lib.nccu.edu.tw/sfxlcl41?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:journal&genre=article&sid=ProQ:ProQ:abiglobal&atitle=VIEW/REVIEW:+BIG+DATA+IN+BIG+COMPANIES&title=Bay

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