TITLE:
The Role of Gender in Individual and Group Decision Making: A Research Model
AUTHORS:
Qi Deng, Shaobo Ji
KEYWORDS:
Individual and Group Decision Making; Gender Difference; Risk Preference
JOURNAL NAME:
Open Journal of Social Sciences,
Vol.2 No.3,
March
6,
2014
ABSTRACT:
Confronting with numerous
investment choices, investors, either individual or group, invariably need to
make the decision under some level of risk. Therefore, it is important to
assess the risk attitudes and to examine the diversity of risk attitudes among
different decision makers. In this paper, we focus on the risk preferences of
male and female at both the individual and the group levels. We propose a
conceptual model to examine three questions: 1) Does gender difference have an
impact on individual decision making under risk? 2) Does decision context
(individual decision vs. group decision) influence the decision making under
risk? 3) Does the gender composition affect the risk preference of group decision
making? Accordingly, a number of research hypotheses are proposed and are
recommended to be tested using lottery-choice experiments.