The aim was to investigate effects of different groups of individuals (residents, tourists, experts, decision makers and members of tourist industry) and demographic variables (gender, age, education) on climate change-related concerns, beliefs and emotions. In line with the predictions: 1) Experts were shown to be least concerned for and afraid of climate change impact; 2) Youngest participants were found to be most, and oldest least, concerned for their future; 3) Women were shown to be more concerned for and afraid of the consequences of climate change; and 4) Men and the least educated participants believed their jobs to be more threatened by the environmental laws and protection, and the latter ones believed moreover that the claims about climate change are exaggerated. Implications of these findings for value orientations and their relationships to environmental concerns, beliefs and emotions are discussed.