Factors Influencing Subscribers’ Use and Adoption of the NHIS Mobile Renewal Service ()
ABSTRACT
This paper reports a research work that examined the applicability
of the Technology Acceptance Model (TAM) in explaining clients’ decisions to accept
the Mobile Renewal Service (MRS) technology introduced by the National Health
Insurance Scheme in Ghana. The model’s overall fit, explanatory power, and the
individual causal links that it postulates were evaluated by examining the
adoption and usage of the Mobile Renewal Service technology among clients in
the Northern Region of Ghana. Results of the study suggested that Technology
Acceptance Model (TAM) was able to provide a reasonable depiction of clients’ adoption and usage of the Mobile Renewal Service.
The study reports 0.762 R2 (with T statistics greater than 1.96 and P value less than 0.05) indicating that
the independent variables, namely System Quality, Transaction Cost,
Accessibility, Perceived Ease of Use and Perceived Usefulness, all together
explain about 76.2 percent changes in intention to use mobile renewal services.
Accessibility and perceived ease of use are both capable of influencing perceived
usefulness positively. It can be established that accessibility facilitates
subscriber intention to use the mobile renewal service. The study also
concludes that system quality is able to influence user’s desire to use the
service. The findings in this regard suggest that the underlying variables
explained the substantial variance in the subscribers’ intention to use mobile
renewal services of the NHIS.
Share and Cite:
Addae-Nketiah, A. (2022) Factors Influencing Subscribers’ Use and Adoption of the NHIS Mobile Renewal Service.
Open Journal of Social Sciences,
10, 451-475. doi:
10.4236/jss.2022.102032.
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