Author(s)

Mahmoud Altalouli

English for International Students, Duke University, Durham, USA.

This paper argues that through soft power techniques including cultural missions and education exchange programs, the treasury of language expands. Speakers of a language deposit a number of language aspects such as grammar, vocabulary, and pronunciation into the treasury of that language. If an expanded treasury is a concern, soft power techniques should be adopted. The English language treasury has been in the rise as a result of cultural missions and education exchange programs, namely run by the British Council and AMIDEAST.

Globalization, Soft Power, Economic Colonialism, Linguistic Imperialism

Altalouli, M. (2021) Soft Power: A Driver of the Rise of the Treasury of a Language. Open Journal of Modern Linguistics, 11, 668-671. doi: 10.4236/ojml.2021.114052.