Collaborative Value Creation in City Image Communication from a New Media Perspective: A Case Study of "Zibo Barbecue"

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ISSN Print: 2329-3284
ISSN Online: 2329-3292
www.scirp.org/journal/ojbm
E-mail: ojbm@scirp.org

"Collaborative Value Creation in City Image Communication from a New Media Perspective: A Case Study of "Zibo Barbecue""
written by Shuai Ma, Yanwei Huang, Anqi Pan,
published by Open Journal of Business and Management, Vol.11 No.4, 2023

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