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Assessment of Various Dimensions of Sustainability: An Analysis of Different Facets of Sustainability from Islamic Perspective
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Journal of Research in Social …,
2024 |
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[2]
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PENGARUH BRAND IMAGE, PRICE DAN SOCIAL MEDIA MARKETING, TERHADAP PURCHASE DECISION PADA PRODUK SEPATU LOKAL DI KOTA BENGKULU
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Jurnal Ilmiah Manajemen …,
2024 |
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From Hearts to Carts: Understanding the Impact of Comments, Likes, and Share Functions on Consumer Purchase Intentions in a Social Media Landscape
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European Journal of …,
2024 |
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[4]
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The Effect of Destination Image and Electronic Word of Mouth on Visiting Decisions through Interest in Visiting the Twin Lakes Area Twin Lakes Region of West …
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International …,
2024 |
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[5]
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The Influence of Perceived Social Media Marketing Elements on Consumer–Brand Engagement and Brand Knowledge: A Conceptual Paper
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International …,
2024 |
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[6]
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Pengaruh Social Media Marketing, Kesadaran Merek, Dan Kepercayaan Merek Terhadap Niat Beli
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Management Studies and …,
2024 |
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[7]
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The Impact of User-Generated Content on Brand Equity Dimensions and Purchase Intention of Egyptian Telecom Operators' Subscribers
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The Academic Journal of Contemporary …,
2024 |
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[8]
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An Analysis Of The Relationships Between Social Value, Personal Value, Social Media Wom, Purchase Intention And Purchase Behavior In The Food And Beverage …
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2024 |
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[9]
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Facebook's Influence on the Effectiveness of Digital Advertising among Malaysian Youth
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Journal of …,
2024 |
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THE ROLE OF SOCIAL MEDIA MARKETING IN COMPETITIVE MARKETS
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The Third …,
2024 |
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[11]
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Pengaruh Social Media Marketing Activities Dan e-WOM (Electronic Word Of Mouth) Terhadap Purchase Intention Dengan Brand Awareness Sebagai Variabel …
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Parsimonia-Jurnal Ekonomi dan …,
2024 |
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[12]
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Social media marketing performance comparison of E-wallet providers in Indonesia
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2024 |
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[13]
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Pengaruh kualitas produk, harga, dan social media marketing tiktok terhadap keputusan pembelian produk Corkcicle di Indonesia
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JIMP: Jurnal Ilmiah …,
2024 |
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Pengaruh Social Media Marketing Activities terhadap Niat Beli dengan Dimediasi Oleh Brand Trust dan Brand Engagement Pada Produk Skincare The Originote
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2024 |
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[15]
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Pengaruh Social Media Marketing Terhadap Brand Awareness Universitas Mulia Balikpapan
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Jurnal Minfo Polgan,
2024 |
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[16]
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Strategi Pengelolaan Media Sosial Instagram Pada Hotel Berbintang Dalam Meningkatkan Brand Awareness.(Studi Kasus: Amarterra Villa Bali Nusa Dua)
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2023 |
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[17]
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The Implementation of Social Media Marketing to Enhance Customer Engagement at Anantara Uluwatu Bali Resorts
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2023 |
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Trust And Long Term-Term Relationship dengan Brand Awareness pada Fashion Brand
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Bandung Conference Series …,
2023 |
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[19]
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Pengaruh Content Marketing Dan Social Media Marketing Terhadap Minat Beli Konsumen Produk Dear Me Beauty Pada Pengguna Aplikasi Tiktok Di Kelurahan Sei …
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2023 |
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[20]
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Pengaruh Peran Komunikasi E-Wom, Brand Image, Social Media Marketing, Brand Trust Dan Faktor-Faktor Pembentuk Customer Attitude Terhadap Purchase …
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2023 |
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[21]
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Sunya Herawati, Mohamad Rizan, Usep Suhud" The Influence of Social Media Marketing on Repurchase Intention: An Empirical Study in the Refill Perfume Shop
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International Journal of Science and Management …,
2023 |
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Exploring the Impact of Social Media Marketing on Brand Loyalty and Purchase Intention: A Mediation Analysis of Brand Trust, Brand Identity, Brand Community …
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GISRAS Journal of Management & Islamic Finance …,
2023 |
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Companies' actions for more sustainable consumption
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Prosperitas,
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PENGUJIAN KESADARAN MEREK DAN SOCIAL MEDIA MARKETING TERHADAP KEPUTUSAN PEMBELIAN
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JURNAL EDUCATION AND …,
2023 |
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Examining Consumer Sentiments in Online Purchase Reviews on Social Media Platforms
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International Journal of Business …,
2023 |
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Pengaruh Media Sosial, Electronic Word of Mouth, dan Variasi Produk terhadap Keputusan Pembelian (Studi Kasus Produk Makanan Oke Enak Rawamangun)
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Abiwara: Jurnal Vokasi …,
2023 |
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The Role of Brand Awareness Mediating the Influence of Social Media Marketing on Purchase Intention
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… Journal of Asian …,
2023 |
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Does Brand Awareness Mediate the Effect of Social Media Marketing on Purchase Intention?
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Journal of …,
2023 |
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[29]
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Assessment of Social Media Marketing Activities on Purchase Decision through mediating role of Brand Image-Evidence from Online Shopping Websites
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Suffa University Journal of …,
2023 |
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[30]
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Impact of Social Media Marketing on Brand Equity of Small & Medium-sized Enterprises (SMEs) in UAE
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European Journal of Business and Strategic …,
2023 |
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[31]
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Marketing Activities among Social Media Users in Cambodia: Mixed Method Research.
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FWU Journal of Social …,
2023 |
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The Essentials of Today's Marketing-2
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2023 |
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[33]
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Social Media Marketing and Purchasing Decision among Generation Z consumers
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Applied …,
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Social Media Interaction, Brand Engagement, Awareness and Image of a Well-known Traditional Chinese Pastry Shop During Covid-19 Pandemic
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International Journal of …,
2023 |
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Influencer Credibility and Purchase Intention: Medating Role of Brand Awareness
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Transnational Marketing Journal,
2023 |
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[36]
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Strategi Repositioning Pt Pos Indonesia Kprk Jepara 59400
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2023 |
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The Mediating Role of Segmentation in Social Media Marketing and Brand Equity: A Study in Food and Beverage Industry
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International Journal of Economics, Management …,
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[38]
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The Role of Brand Trust in Mediating the Effect of Social Media Marketing on Brand Loyalty at Falala Chocolate Customers in Denpasar
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Jurnal Ekonomi & Bisnis …,
2023 |
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[39]
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Effects of Social Media Marketing on Brand Awareness Based on the Stimulus Organism Response Model in Developing Countries
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Open Journal of Business and Management,
2023 |
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[40]
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The impact of social media marketing on purchase intention: The mediating role of brand trust and image
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Amarneh, S Aljabaly… - … Journal of Data and …,
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[41]
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Influence of Social Media Marketing on Brand Consciousness, Brand Trust and Purchase Intention with Reference to Fast Fashion Industry.
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IUP Journal of Marketing Management,
2023 |
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[42]
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The influence of social media and e-WOM on purchase intention and brand image in online shops: An empirical study on online shop consumers in Indonesia
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Journal of …,
2023 |
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[43]
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Pengaruh Social Media Marketing dan Brand Ambassador Terhadap Keputusan Pembelian Melalui Brand Image Pada Produk Skincare Whitelab
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Journal of Applied in Business …,
2023 |
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[44]
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Role of Social Media Presence for Thriving in and Improvement of Brand Awareness in the Fashion Industry of Sweden
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2023 |
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[45]
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Peran brand awareness memediasi pengaruh social media marketing terhadap purchase intention
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E-Jurnal Manajemen …,
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[46]
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The mediating role of customer awareness to enhance the relationship between using social media tools and post-purchase behavior upon electrical devices buyers …
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International Journal of …,
2023 |
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The impact of brand social media marketing on the dynamics of the company's share value
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2023 |
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Role of Social Media as a Communication tool for MSME in India
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Shaping the Next Normal: Rebound …,
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PEMASARAN MELALUI MEDIA SOSIAL PADA BISNIS KULINER
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Investigating the impact of TikTok on the generation Z buying behavior and their insight of selecting brands.
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Market Research Society Journal,
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Pengaruh Sosial Media Terhadap Pembentukan Brand Awareness dan Purchase Intention Merek Sepatu Olahraga
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JRB-Jurnal Riset Bisnis,
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FACTORS THAT IMPACT THE EFFECTIVENESS OF SOCIAL MEDIA AS A MARKETING TOOL IN SMALL AND MEDIUM-SIZED ENTERPRISES IN SELANGOR …
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Hao, MAFBM Ghazali… - European Journal of …,
2022 |
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[53]
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The Effect of Social Media Marketing on Brand Image, Brand Trust, and Purchase Intention of Somethinc Skincare Products in Surabaya
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… of Entrepreneurship & …,
2022 |
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Do service quality and social media marketing improve customer retention in hotels? Testing the mediation effect
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2022 |
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Influence of social media marketing on the brand performance of the students' small online businesses
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World Journal of …,
2022 |
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Analyzing the effects of digital marketing on brand awareness among internet users
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MBR (Management and Business Review),
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Analisa pengaruh social media influencer dan social media marketing terhadap brand image serta dampaknya pada purchase intention (studi kasus pada perawatan …
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Jurnal Perilaku …,
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Driving the Switch: Promoting the Benefits of Electric Vehicle Usage: Driving the Switch: Promoting the Benefits of Electric Vehicle Usage
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An Investigation of the Effectiveness of Social Media Marketing on the Marketing Performance of Selected Higher Education Institutions in Zambia
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2022 |
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Driving the Switch: Promoting the Benefits of Electric Vehicle Usage
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2022 |
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The effect of social media marketing with digital platform as the communication media of brand awareness on SME products
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Sustainable Future: Trends …,
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دراﺳﮥ ﻣﺪى ﻓﺎﻋﻠﯿﮥ اﺳﺘﺨﺪام وﺳﺎﺋﻞ اﻟﺘﻮاﺻﻞ اﻻﺟﺘﻤﺎﻋﯽ ﻓﯽ ﻣﺠﺎل اﻟﺘﺴﻮﯾﻖ دراﺳﮥ ﺣﺎﻟﮥ ﺑﻌﺾ اﻟﻤﺆﺳﺴﺎت اﻻﻗﺘﺼﺎدﯾﮥ ﻓﯽ اﻟﺠﺰاﺋﺮ
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DISSERTATION,
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Brand Awareness pada Sensus Penduduk 2020 Lanjutan
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GANDIWA Jurnal Komunikasi,
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La aplicación de marketing de contenidos para la generación de brand awareness. Estudio de caso: iniciativa Estar Bien por Rimac Seguros
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DISSERTATION,
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Impact of Digital Marketing Innovation in Competitive Event Industry During Covid-19: Evidence from Malaysia and The United States.
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International Journal of Interactive …,
2022 |
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[66]
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Factors affecting customer satisfaction: A case study of Food Panda
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Reviews of Management …,
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[67]
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Moderated Mediation Model: Factors That Effect Brand Loyalty in Medical Aesthetic Clinics in Thailand
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Asian Administration & Management Review,
2022 |
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[68]
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Analysis of the Effect of Social Media on Formation of Brand Awareness and Brand Image for Customers CitraLand Surabaya
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… Journal of Review Management Business and …,
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Study The Impact Of Social Media On Biti'S Brand Awareness
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2022 |
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Pengaruh Kegiatan Pemasaran di Media Sosial, Ulasan Elektronik dari Mulut ke Mulut, dan Penyokong Selebriti terhadap Niat Membeli dengan Kesadaran Merek …
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Jurnal Studi Manajemen Organisasi,
2022 |
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[71]
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The Impact of Social Media Marketing on Customer Buying Intention in the Context of Entrepreneurial Firms
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2022 |
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[72]
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TikTok: come l'app del momento ha cambiato il comportamento di consumo della generazione Z e il suo rapporto con il brand
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2022 |
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[73]
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CUSTOMER'S PERCEPTION ON SOCIAL MEDIA (FACEBOOK) MARKETING ACTIVITIES: A STUDY OF AVIATION INDUSTRY
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Asian Journal of Applied Communication …,
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[74]
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Jurnal Indonesia Sosial Sains
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Impacts of Social Networking Sites on Apparel Purchasing Behavior of Female Consumers
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Journal of Media Studies,
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[76]
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Manfaat Pemasaran Media Sosial Instagram Pada Pembentukan Brand Awareness Toko Online
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2021 |
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[77]
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Sosyal Medya Pazarlama Faaliyetlerinin Tüketici Temelli Marka Değeri Boyutları Üzerine Etkisi
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Anemon Mu? Alparslan üniversitesi Sosyal Bilimler Dergisi,
2021 |
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[78]
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Pengaruh Social Media Marketing terhadap Brand Image My Pangandaran Tour and Travel
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2021 |
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[79]
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Stimulating brand image through brand awareness using online social networks
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2021 |
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[80]
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Effectiveness of Print Media Marketing in Digital Age: A Study on Indian Telecommunication Industry
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2021 |
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[81]
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Social Media Marketing Strategies for Increasing Customer Engagement
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2021 |
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[82]
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A study on the effects of innovation marketing process for Indonesian SMEs' in food and beverage sector
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2021 |
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[83]
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THE IMPACT OF DIGITAL CONTENT MARKETING ON BRAND AWARENESS THROUGH SOCIAL MEDIA AND CUSTOMER ENGAGEMENT: A CASE STUDY …
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2021 |
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[84]
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Pengaruh Social Media Marketing Terhadap Brand Awareness Pada E-Commerce Hijup
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2021 |
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[85]
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DEVELOPMENT OF ASSESSMENT CRITERIA OF SOCIAL MEDIA MARKETING ON PURCHASE INTENTION AMONG SOCIAL MEDIA USERS IN CAMBODIA: A …
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2021 |
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[86]
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Impact of Face book on Advertising: Analysis of effectiveness of Face book on enhancing customer purchase intention
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2021 |
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[87]
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The effects of social media marketing on brand awareness through Facebook and Instagram. Case: Company X
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2021 |
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[88]
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The Influence of Social Media Promotion Activities and e-WOM on Treatment Decision Meditating by Brand Awareness of EMC Tangerang Hospital
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International Journal of Research and Review,
2021 |
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[89]
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Social Media Marketing and Brand Loyalty Among Online Shoppers in Anambra State, Nigeria: Mediating Effect of Brand Awareness
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2021 |
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[90]
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Customer Engagement in Higher Education: How Important the Role of Social Media Marketing, E-Service Quality, and E-Satisfaction for Generation Z Students?
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2021 |
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[91]
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PENGARUH PEMASARAN MEDIA SOSIAL (SOCIAL MEDIA MARKETING) TERHADAP NIAT PEMBELIAN (PURCHASE INTENTION) DENGAN KESADARAN MERK …
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2021 |
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[92]
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The Impact of Digital Content Marketing on Brand Awareness Through Social Media and Customer Engagement: A Case Study of Starbucks in Istanbul
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2021 |
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[93]
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Marketing viral, brand awareness e intenção de compra: uma análise das relações existentes a partir de vídeos viralizados
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2021 |
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PENGARUH PEMASARAN TRADISIONAL DAN PEMASARAN MEDIA SOSIAL INSTAGRAM TERHADAP KEPERCAYAAN MEREK DAN NIAT BELI PADA PRODUK …
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2021 |
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[95]
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CUSTOMERS'PERCEPTION ON AIR AISA (FACEBOOK) MARKETING ACTIVITIES: A CASE STUDY OF THE AVIATION INDUSTRY IN MALAYSIA
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Asian Journal of Applied Communication,
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[96]
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Determining the social media factors that influence brand equity: a case of mobile network operations in Zimbabwe
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Dissertation,
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[97]
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Development of assessment criteria of social media marketing on purchase intention among social media users in cambodia: a mixed method research
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2021 |
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[98]
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THE EFFECT OF SOCIAL MEDIA MARKETING AND ONLINE TRAVEL AGENTS TOWARDS THE BOOKING INTENTION OF HOTEL IN SURABAYA
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Jurnal Entrepreneur dan …,
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USER RESPONSE TO THE EFFECTIVENESS OF THE USE SOCIAL MEDIA PLATFORMS AS A TOOL FOR BUILDING BRAND REPUTATION IN UBER AND …
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2020 |
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Effect of Brand Factors to Increase Brand Visibility and Out Reach
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Penerapan Asuhan Kefarmasian dan Media Sosial dalam Meningkatkan Pendapatan Apotek
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Jurnal Pengabdian Pada …,
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[102]
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An Analysis on building Brand Awareness through Digital Marketing Initiatives
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2020 |
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Factors That Affecting Purchase Decision on Automotive Workshop Official Store In E-Commerce
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2020 |
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[104]
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INFLUENCE OF SOCIAL MEDIA IN BRANDING: A PERSPECTIVE ON CONSUMER BUYING BEHAVIOUR
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2020 |
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[105]
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The THE EFFECT OF SOCIAL MEDIA MARKETING AND ONLINE TRAVEL AGENTS TOWARDS THE BOOKING INTENTION OF HOTEL IN SURABAYA
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2020 |
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[106]
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The use of social networking technologies for home-based online businesses: The case of Saudi Arabian female entrepreneurs
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2020 |
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[107]
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Comunicación digital en redes sociales y su relación en el conocimiento de marca de la microempresa Yofrut, Nuevo Chimbote–2019
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2020 |
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[108]
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Purchase intention on Indonesia male's skin care by social media marketing effect towards brand image and brand trust
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2020 |
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[109]
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Digital Marketing Analytics: Building Brand Awareness and Loyalty in UAE
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2020 |
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[110]
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PENGARUH PEMASARAN MELALUI MEDIA SOCIAL, KESADARAN MEREK, ELECTRONIC WORD OF MOUTH TERHADAP MINAT PEMBELIAN SURVEI PADA …
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2020 |
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[111]
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Actividades de marketing en redes sociales y la marca: Una revisión sistemática de la literatura
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2020 |
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[112]
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Impact of Social Media Marketing on Building Brand Equity: An Emperical Study of Pakistan Apparel Brand
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2020 |
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[113]
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Brand Awareness Memediasi Pengaruh Social Media Marketing Terhadap Keputusan Pembelian
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E-Jurnal Manajemen,
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[114]
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Considerations on Global Social Media Marketing
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2020 |
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[115]
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ROLE OF SOCIAL MEDIA ON BRAND AWARENESS IN PRIVATE UNIVERSITIES OF BANGLADESH
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The International Journal of Business and Management Research,
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[116]
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The Implementation of Digital Marketing towards Brand Awareness
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2019 |
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[117]
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Factors influencing buying behavior of fashion clothing brands in Johor and Wilayah Persekutuan
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2019 |
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[118]
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FAZAL UR REHMAN
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2019 |
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[119]
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INFLUENCING BRAND AWARENESS THROUGH SOCIAL MEDIA AND ELECTRONIC WORD OF MOUTH (E-WOM)
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Thesis,
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[120]
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PERAN IKLAN MEDIA SOSIAL DAN KESADARAN MEREK PADA NIAT BELI KONSUMEN
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Proceedings of the 3rd International Conference on Accounting Research and Education (iCARE2019),
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[121]
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The Influence of Social Media Marketing Instagram on Purchase Intention at Café Manupi
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[122]
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Exploring the relationship between digital marketing and brand equity
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[123]
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Digital Marketing Channels and Brand Performance of Deposit Money Banks in Port Harcourt
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[124]
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Influence of Social Media Strategies on the Brand Awareness of the Customers: The Case of Alfresco-Style Restaurants in Pampanga during the Pandemic
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[125]
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UNIVERSITY OF FINANCE AND ADMINISTRATION
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PENGARUH SOCIAL MEDIA MARKETING DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN DENGAN ELECTRONIC WORD OF MOUTH …
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