Author(s)

Yuan Li

College of Chinese Language & Literature, China West Normal University, Nanchong, China.

As a sensory perception directly relating to life existence and development, the taste links to both the external reality and the people’s inner spirit world as well. A Bite of China, a documentary themed delicious food, displays foods by mouthwatering screens and varied narrative techniques, which triggers the audiences’ synesthesia induction from vision to taste, and even strengthens people’s aesthetic perception on the yummy. This film not only encourages people to reflect their present life and survival state, but also reveals the media’s profound role in shaping the cultural identity space in the modern society.

Taste, Aesthetics, Cultural Identity, A Bite of China

Li, Y. (2016) On the Aesthetic Cognition Connotation for A Bite of China: Cultural Identity Space Shaped by the Media. Art and Design Review, 4, 77-82. doi: 10.4236/adr.2016.43010.