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Journal
Affiliation
ISSN
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Emotional Connect between Brand and Consumer through Sensory Branding
(Articles)
Makarand Upadhyaya
American Journal of Industrial and Business Management
Vol.7 No.4
,April 6, 2017
DOI:
10.4236/ajibm.2017.74025
7,078
Downloads
12,129
Views
Citations
Research on Influence of the Congruence of Self-Image and Brand Image on Consumers’ Citizenship Behavior
(Articles)
Wanling Huang
,
Ming Chen
Open Journal of Business and Management
Vol.6 No.1
,January 30, 2018
DOI:
10.4236/ojbm.2018.61013
1,529
Downloads
3,653
Views
Citations
Antecedents to Customer Engagement: Moderating Role of Media Richness of Brand Pages
(Articles)
Aditi Gosain
,
Mukta Srivastava
,
Deepanvita Gupta
Theoretical Economics Letters
Vol.9 No.7
,October 14, 2019
DOI:
10.4236/tel.2019.97161
849
Downloads
3,161
Views
Citations
An Empirical Study on the Influence of Atypical Visitors’ Interactive Learning on Exhibition Brand Equity
(Articles)
Wanyun Zhang
,
Xin Mai
,
Simin Huang
,
Peng Ju
iBusiness
Vol.12 No.2
,May 6, 2020
DOI:
10.4236/ib.2020.122003
657
Downloads
1,703
Views
Citations
Fashion and Brand Awareness: An Evidence-Based Approach to the Analysis of Distinctive Elements in Communication
(Articles)
Giovanni Maria Conti
,
Alessandra Mazzola
,
Martina Motta
,
Margherita Pillan
Journal of Textile Science and Technology
Vol.6 No.4
,November 4, 2020
DOI:
10.4236/jtst.2020.64015
612
Downloads
3,261
Views
Citations
Exploring the Nexus between Packaging, Quality, Equity and Loyalty in Drug Industry
(Articles)
Peter Kwasi Oppong
,
Joseph Owusu
,
Paul Hammond
,
Edmond Amissah
Open Journal of Business and Management
Vol.10 No.5
,September 7, 2022
DOI:
10.4236/ojbm.2022.105121
164
Downloads
801
Views
Citations
Brand Attitude Process of Pop-Up Ads Used in Digital Marketing
(Articles)
Osman Yetkin
,
Murat Basal
Open Journal of Social Sciences
Vol.12 No.4
,April 18, 2024
DOI:
10.4236/jss.2024.124011
36
Downloads
218
Views
Citations
Predicting Brand Perception for Fast Food Market Entry
(Articles)
Torsten Teichert
,
Tobias Effertz
,
Marina Tsoi
,
Vladislav Shchekoldin
Theoretical Economics Letters
Vol.5 No.6
,December 4, 2015
DOI:
10.4236/tel.2015.56081
5,704
Downloads
9,297
Views
Citations
A Study on the Core Values of the Brand
(Articles)
Xiangyin Li
,
Cui Sun
Journal of Service Science and Management
Vol.8 No.6
,December 23, 2015
DOI:
10.4236/jssm.2015.86087
7,445
Downloads
11,486
Views
Citations
Current Situation, Problems and Countermeasures of Brand Construction of Agricultural Products in Hubei Province
(Articles)
Ming Luo
Open Journal of Business and Management
Vol.7 No.3
,June 5, 2019
DOI:
10.4236/ojbm.2019.73081
1,246
Downloads
2,834
Views
Citations
Screening for Personality Disorders: A Comparison of the Dimensional NEO-FFI with the Categorical SAPAS-SR
(Articles)
Sara Germans
,
Alexander Rath
,
Guus L. Van Heck
,
Paul P. G. Hodiamont
Psychology
Vol.4 No.2
,February 22, 2013
DOI:
10.4236/psych.2013.42016
6,769
Downloads
11,534
Views
Citations
An Investigation into Personality, Stress and Sleep with Reports of Hallucinations in a Normal Population—Hallucinations in Normal Population
(Articles)
Jim Barnes
,
Lucy Koch
,
Chloe Wilford
,
Laura Boubert
Psychology
Vol.2 No.4
,July 25, 2011
DOI:
10.4236/psych.2011.24058
7,366
Downloads
12,947
Views
Citations
Jealousy Induction Methods, Sex, and the Big-5 Personality Dimensions
(Articles)
Jennifer L. Weinstein
,
T. Joel Wade
Psychology
Vol.2 No.5
,August 31, 2011
DOI:
10.4236/psych.2011.25080
8,701
Downloads
15,913
Views
Citations
Relationship between Mindfulness and Psychological Adjustment in Soldiers According to Their Confrontation with Repeated Deployments and Stressors
(Articles)
Marion Trousselard
,
Dominique Steiler
,
Damien Claverie
,
Frédéric Canini
Psychology
Vol.3 No.1
,January 5, 2012
DOI:
10.4236/psych.2012.31016
6,951
Downloads
13,496
Views
Citations
Envy, Personality’s Riskiness and Methods for Achieving of High Economic Status
(Articles)
Rail M. Shamionov
Open Journal of Social Sciences
Vol.2 No.5
,May 13, 2014
DOI:
10.4236/jss.2014.25022
3,050
Downloads
4,470
Views
Citations
Personality, Ideology, Intelligence, and Self-Rated Strengths
(Articles)
Adrian Furnham
,
Gorkan Ahmetoglu
Psychology
Vol.5 No.8
,June 19, 2014
DOI:
10.4236/psych.2014.58102
4,946
Downloads
7,281
Views
Citations
Does Coping Mediate Personality and Behavioural Problems Relationship?
(Articles)
Daniela Sacramento Zanini
,
Maria Forns
Psychology
Vol.5 No.9
,July 30, 2014
DOI:
10.4236/psych.2014.59123
5,894
Downloads
7,215
Views
Citations
Changes in Personality Caused by Neurocysticercosis
(Articles)
Cláudio Garcia Capitão
Psychology
Vol.7 No.1
,January 22, 2016
DOI:
10.4236/psych.2016.71011
5,030
Downloads
7,015
Views
Citations
Teacher’s Personality: Reflected by Responding to the Environmental Stimuli Instead of Reacting
(Articles)
C. Girija Navaneedhan
Open Access Library Journal
Vol.1 No.7
,October 15, 2014
DOI:
10.4236/oalib.1101019
1,293
Downloads
2,008
Views
Citations
Dark Side Traits at Work: Bright and Dark Side Traits and Job Value Preferences
(Articles)
Adrian Furnham
,
David Pendleton
Psychology
Vol.7 No.5
,May 19, 2016
DOI:
10.4236/psych.2016.75075
2,492
Downloads
4,020
Views
Citations
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