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ISSN
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Cooperative Advertising in a Two-Stage Supply Chain with Network Externalities
(Articles)
Wenhui Li
American Journal of Industrial and Business Management
Vol.9 No.4
,April 28, 2019
DOI:
10.4236/ajibm.2019.94069
650
Downloads
1,310
Views
Citations
When and Why Negative Emotional Appeals Work in Advertising: A Review of Research
(Articles)
Minxia Zheng
Open Journal of Social Sciences
Vol.8 No.3
,March 6, 2020
DOI:
10.4236/jss.2020.83002
6,963
Downloads
15,874
Views
Citations
The Economic Organization of Television in Cameroon: Challenges and Prospects
(Articles)
Olivier Bile
Theoretical Economics Letters
Vol.10 No.3
,June 30, 2020
DOI:
10.4236/tel.2020.103044
376
Downloads
1,177
Views
Citations
A Study on Infant Learning Thinking Based on the Integration of Truth and Reality
(Articles)
Yiran Zhang
,
Kailai Jiang
Open Access Library Journal
Vol.8 No.5
,May 24, 2021
DOI:
10.4236/oalib.1107437
82
Downloads
423
Views
Citations
Towards a Model of Public Relations for Public Organizations of Afghanistan
(Articles)
Farid Ahamd Monib
,
Jamaluddin Qanet
,
Redwanullah Abdi
Open Journal of Social Sciences
Vol.9 No.7
,July 20, 2021
DOI:
10.4236/jss.2021.97015
262
Downloads
2,032
Views
Citations
Social Media and Its Connection to Business Performance—A Literature Review
(Articles)
Bruce Emmanuel
,
Shurong Zhao
,
Sulemana Bankuoru Egala
,
Yegenmuradov Mammet
,
Kweitsu Godson
American Journal of Industrial and Business Management
Vol.12 No.5
,May 19, 2022
DOI:
10.4236/ajibm.2022.125045
911
Downloads
11,288
Views
Citations
Advertising Professions and Territorial Attractiveness: Analysis of the Determinants of the Decisions of Agencies Location in Cameroonians Cities
(Articles)
Alain Assomo
Advances in Journalism and Communication
Vol.10 No.2
,May 31, 2022
DOI:
10.4236/ajc.2022.102011
89
Downloads
505
Views
Citations
A Systematic Review on the Extant of Outdoor Advertisements Literature in Developing Countries
(Articles)
Omary Swallehe
,
Kardo Mwilongo
Open Journal of Business and Management
Vol.10 No.4
,June 9, 2022
DOI:
10.4236/ojbm.2022.104086
276
Downloads
2,276
Views
Citations
Does Advertising Help Improve Consumer Purchasing Behavior toward Insurance Products?
(Articles)
Francis Osei
,
Francis Nii Adjabeng
,
Samuel Owusu-Mensah
,
Alfred Atakora
Open Journal of Social Sciences
Vol.10 No.12
,November 2, 2022
DOI:
10.4236/jss.2022.1012004
253
Downloads
2,949
Views
Citations
Advertising Competition in Mixed Oligopoly: From the Perspective of Shareholding Reform of China’s State-Owned Enterprises
(Articles)
Qian Zhang
,
Hongjin Xiang
Theoretical Economics Letters
Vol.13 No.2
,April 10, 2023
DOI:
10.4236/tel.2023.132015
87
Downloads
362
Views
Citations
FOMO and Conformity Consumption: An Examination of Social Media Use and Advertising Online among Egyptian Millennials
(Articles)
Ayah A. Ezzat
,
Asser Ezz El Din
,
Hisham Abdelmoaty
Open Access Library Journal
Vol.10 No.6
,June 15, 2023
DOI:
10.4236/oalib.1110279
239
Downloads
2,660
Views
Citations
Advertising Ethics and Professionalism of ZNBC TV2 and Muvi TV in Zambia—A Content Analysis Study
(Articles)
Fidelis Muzyamba
,
Musonda Lemba
Advances in Journalism and Communication
Vol.11 No.4
,December 29, 2023
DOI:
10.4236/ajc.2023.114030
53
Downloads
268
Views
Citations
Revenue and Duration of Oral Auction
(Articles)
Junmin SHI
,
Ai-Chih CHANG
Journal of Service Science and Management
Vol.2 No.4
,December 15, 2009
DOI:
10.4236/jssm.2009.24044
5,813
Downloads
9,832
Views
Citations
Developing Intensity-Duration-Frequency Curves in Scarce Data Region: An Approach using Regional Analysis and Satellite Data
(Articles)
Ayman G. Awadallah
,
Mohamed ElGamal
,
Ashraf ElMostafa
,
Hesham ElBadry
Engineering
Vol.3 No.3
,March 7, 2011
DOI:
10.4236/eng.2011.33025
11,401
Downloads
23,709
Views
Citations
Blast Wave Parameters for Spherical Explosives Detonation in Free Air
(Articles)
I. Sochet
,
D. Gardebas
,
S. Calderara
,
Y. Marchal
,
B. Longuet
Open Journal of Safety Science and Technology
Vol.1 No.2
,September 28, 2011
DOI:
10.4236/ojsst.2011.12004
11,156
Downloads
23,790
Views
Citations
Wives’ Work Hours and Marital Dissolution: Differential Effects across Marital Duration
(Articles)
Deniz Yucel
Sociology Mind
Vol.2 No.1
,January 9, 2012
DOI:
10.4236/sm.2012.21002
5,038
Downloads
9,781
Views
Citations
Local Magnitude Study of the Seismic Activity on Itacarambi, MG
(Articles)
Ítalo Lopes de Oliveira
,
George Sand França
,
Cristiano Naibert Chimpliganond
International Journal of Geosciences
Vol.3 No.1
,February 28, 2012
DOI:
10.4236/ijg.2012.31025
5,327
Downloads
8,512
Views
Citations
Cue Duration Affects Attentional Capture without Modulating Inhibition of Return
(Articles)
Yukihisa Matsuda
,
Syoichi Iwasaki
Psychology
Vol.3 No.10
,October 23, 2012
DOI:
10.4236/psych.2012.310135
3,574
Downloads
5,556
Views
Citations
A Novel Approach for the Joint Use of Rainfall Monthly and Daily Ground Station Data with TRMM Data to Generate IDF Estimates in a Poorly Gauged Arid Region
(Articles)
Ayman G. Awadallah
,
Nabil A. Awadallah
Open Journal of Modern Hydrology
Vol.3 No.1
,January 21, 2013
DOI:
10.4236/ojmh.2013.31001
5,902
Downloads
10,300
Views
Citations
Comparison of Different Models for Estimation of Global Solar Radiation in Jharkhand (India) Region
(Articles)
Kumari Namrata
,
S. P. Sharma
,
S. B. L. Saksena
Smart Grid and Renewable Energy
Vol.4 No.4
,July 4, 2013
DOI:
10.4236/sgre.2013.44041
6,131
Downloads
9,589
Views
Citations
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