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The Influence of Brand Image Congruence, Relationship Type and Self-Construal on Consumers’ Purchase Intention
(Articles)
Shenghong Ye
,
Guobin Wu
Open Journal of Business and Management
Vol.4 No.3
,July 28, 2016
DOI:
10.4236/ojbm.2016.43058
2,181
Downloads
4,283
Views
Citations
RETRACTED:
The Influence Factors of Brand Loyalty: Mobile Phone Industry
(Articles)
Zyeinyelkhaan Khundyz
American Journal of Industrial and Business Management
Vol.8 No.6
,June 27, 2018
DOI:
10.4236/ajibm.2018.86108
1,737
Downloads
6,306
Views
Citations
Research on Influence of the Congruence of Self-Image and Brand Image on Consumers’ Citizenship Behavior
(Articles)
Wanling Huang
,
Ming Chen
Open Journal of Business and Management
Vol.6 No.1
,January 30, 2018
DOI:
10.4236/ojbm.2018.61013
1,537
Downloads
3,321
Views
Citations
Research on the Construction Strategy of Visual Image Design at the Brand Aging Stage
(Articles)
Yichuan Di
,
Yijing Wang
,
Zichao Nie
,
Min Li
Art and Design Review
Vol.10 No.4
,November 9, 2022
DOI:
10.4236/adr.2022.104037
166
Downloads
781
Views
Citations
Decision Making in International Tertiary Education: The Role of National Image
(Articles)
Jing Cai
,
Theresa Loo
Advances in Journalism and Communication
Vol.2 No.3
,September 26, 2014
DOI:
10.4236/ajc.2014.23012
4,178
Downloads
5,856
Views
Citations
Effect of Service Quality and Brand Image on Repurchase Intention through Word of Mouth at Budget Hotels Airy Rooms
(Articles)
Heri Prabowo
,
Widji Astuti
,
Harianto Respati
Open Journal of Business and Management
Vol.8 No.1
,December 23, 2019
DOI:
10.4236/ojbm.2020.81012
3,752
Downloads
7,211
Views
Citations
This article belongs to the Special Issue on
Consumer Behavior, Business and Marketing
The Importance of Value, Image, Credibility and Trust to Repurchase Intentions in Over-the-Counter Herbal Market in Sub-Saharan Africa
(Articles)
Peter Kwasi Oppong
,
John Mensah
,
Matilda Addae
Open Journal of Business and Management
Vol.9 No.4
,July 30, 2021
DOI:
10.4236/ojbm.2021.94110
434
Downloads
1,864
Views
Citations
Impact of Fashion Trends on Visual Merchandising for Promoting Fashion Apparel Brands
(Articles)
Sonkar Pratap Akhilendra
,
Muthusamy Aravendan
Journal of Service Science and Management
Vol.16 No.4
,August 16, 2023
DOI:
10.4236/jssm.2023.164025
233
Downloads
2,147
Views
Citations
A Reexamination of “The Hidden Return to Incentives”
(Articles)
Jing Davis
,
Steven Schwartz
,
Richard Young
Theoretical Economics Letters
Vol.7 No.5
,August 18, 2017
DOI:
10.4236/tel.2017.75101
976
Downloads
1,686
Views
Citations
This article belongs to the Special Issue on
Experimental Economics
Coping and Caregiving-Satisfaction among Caregivers of Patients with Cancer at the Uganda Cancer Institute and Mbarara Regional Referral Hospital in Uganda
(Articles)
Kansiime Rachel
,
Godfrey Zari Rukundo
,
Milton Mutto
,
Jackson Orem
,
Nixon Niyonzima
,
Simon Kizito
Open Journal of Medical Psychology
Vol.11 No.3
,July 21, 2022
DOI:
10.4236/ojmp.2022.113013
112
Downloads
686
Views
Citations
Symmetric Digraphs from Powers Modulo
n
(Articles)
Guixin Deng
,
Pingzhi Yuan
Open Journal of Discrete Mathematics
Vol.1 No.3
,October 17, 2011
DOI:
10.4236/ojdm.2011.13013
4,858
Downloads
9,718
Views
Citations
The Smell of Success?—The Impact of Perfume-Gender Congruency on Ratings of Attraction and the Halo Effect
(Articles)
Radost Marinova
,
Mark Moss
Advances in Chemical Engineering and Science
Vol.4 No.4
,October 16, 2014
DOI:
10.4236/aces.2014.44051
6,070
Downloads
9,288
Views
Citations
Analysis of Factors Influencing the Strategic Choice of Brand Architecture
(Articles)
Cancan Lu
Open Journal of Social Sciences
Vol.2 No.9
,August 26, 2014
DOI:
10.4236/jss.2014.29005
6,893
Downloads
8,387
Views
Citations
Analysis of the Value of Brand Equity from the Perspective of Consumer Psychology
(Articles)
Lintong Jiao
Open Journal of Social Sciences
Vol.6 No.12
,December 17, 2018
DOI:
10.4236/jss.2018.612007
1,382
Downloads
2,977
Views
Citations
Cooler Heads Prevail: An Experimental Study on the “Cooling” Effect of the Strategy Method on Agent Resentment
(Articles)
Jing L. Davis
Theoretical Economics Letters
Vol.8 No.5
,April 8, 2018
DOI:
10.4236/tel.2018.85060
560
Downloads
1,070
Views
Citations
Evaluation of the Asymmetry of Preferences in Gifts: Characteristics, Psychological Mechanisms and Boundary Conditions
(Articles)
Liping Li
,
Aimei Li
Psychology
Vol.10 No.4
,March 15, 2019
DOI:
10.4236/psych.2019.104035
817
Downloads
1,748
Views
Citations
Alzheimer Disease and Music-Therapy: An Interesting Therapeutic Challenge and Proposal
(Articles)
Aligizakis Eftychios
,
Sivaropoulos Nektarios
,
Gryllaki Nikoleta
Advances in Alzheimer's Disease
Vol.10 No.1
,March 31, 2021
DOI:
10.4236/aad.2021.101001
987
Downloads
6,434
Views
Citations
How to Reap the Induced Technological Bonus? A Mechanism and Illustrative Implementation
(Articles)
Gouranga G. Das
Modern Economy
Vol.1 No.2
,August 27, 2010
DOI:
10.4236/me.2010.12008
5,149
Downloads
8,023
Views
Citations
Notes on the Variety of Ternary Algebras
(Articles)
Aldo V. Figallo
,
Claudia M. Gomes
,
Lucía S. Sarmiento
,
Mario E. Videla
Advances in Pure Mathematics
Vol.4 No.9
,September 4, 2014
DOI:
10.4236/apm.2014.49057
2,817
Downloads
3,626
Views
Citations
Proof of Beal Conjecture
(Articles)
Zengyong Liang
Advances in Pure Mathematics
Vol.9 No.5
,May 22, 2019
DOI:
10.4236/apm.2019.95021
920
Downloads
2,511
Views
Citations
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