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Drivers and inhibitors of the compromise effect – a conceptual overview
Journal of Consumer Marketing,
2020
DOI:10.1108/JCM-03-2018-2606
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STUDY ON THE FIDUCIARY ACCOUNTABILITY, SUSTAINABLE BUSINESS GROWTH IN THE LISTED COMPANIES AND SMEs
Humanities & Social Sciences Reviews,
2020
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Examining need for uniqueness in emerging markets
Marketing Intelligence & Planning,
2018
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