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has been cited by the following article:

• TITLE: Study on the Impact of New Media on Xi’an Tourism

  AUTHORS: Jia Lei, Heng Gao

  KEYWORDS: Xi’an Tourism, New Media, Tourism

  JOURNAL NAME: American Journal of Industrial and Business Management, Vol.12 No.3, March 21, 2022

  ABSTRACT: Xi’an is a famous historical and cultural city in China. This paper mainly analyzes the main influence of new media in Xi’an tourism through literature analysis and data analysis. The application of new media in the tourism industry is becoming more and more popular, especially since Xi’an has combined new media and tourism to develop, which caused the number of tourists and tourism economic income to be gradually increasing. New media could increase the number of tourists, promote the diversification of Xi’an tourism marketing and increase the difficulty of crisis management.