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DOI
Author
Journal
Affiliation
ISSN
Subject
Emotional Connect between Brand and Consumer through Sensory Branding
(Articles)
Makarand Upadhyaya
American Journal of Industrial and Business Management
Vol.7 No.4
,April 6, 2017
DOI:
10.4236/ajibm.2017.74025
7,089
Downloads
11,729
Views
Citations
What Do Consumers Know about Corporate Responsible Management? A Case Study of Eight World-Leading Brands and Their Branding Strategy
(Articles)
Mary B. Frambo
,
Hans Kok
,
Bruno Fon
Journal of Human Resource and Sustainability Studies
Vol.10 No.1
,March 14, 2022
DOI:
10.4236/jhrss.2022.101007
300
Downloads
1,131
Views
Citations
Reimaging Ethiopia through Destination Branding
(Articles)
Mulugeta Girma
American Journal of Industrial and Business Management
Vol.6 No.2
,February 29, 2016
DOI:
10.4236/ajibm.2016.62019
3,127
Downloads
5,940
Views
Citations
From Audio Branding to Sound Trademark: A Comparative Study in the EU and the US
(Articles)
Xinyu Zhang
Beijing Law Review
Vol.12 No.2
,April 26, 2021
DOI:
10.4236/blr.2021.122023
590
Downloads
2,790
Views
Citations
Culture and City Branding: Mega-Events and Iconic Buildings as Fragile Means to Brand the City
(Articles)
Müge Riza
Open Journal of Social Sciences
Vol.3 No.7
,July 24, 2015
DOI:
10.4236/jss.2015.37039
5,179
Downloads
7,806
Views
Citations
The Role of Branding on Educational Performance in the Egyptian Private Universities
(Articles)
Amel Rashwan
,
Ayman Shawky
,
Mohamed A. Ragheb
,
Alaa A. Bary
Open Access Library Journal
Vol.5 No.10
,October 15, 2018
DOI:
10.4236/oalib.1104882
806
Downloads
3,060
Views
Citations
Product Endorsements on Instagram: Consumer Perceptions of Influencer Authenticity
(Articles)
Barry Ardley
,
Calista Craig
,
Abi Hunt
,
Claire May
Open Journal of Business and Management
Vol.10 No.3
,May 12, 2022
DOI:
10.4236/ojbm.2022.103065
612
Downloads
2,905
Views
Citations
Relationship between Entrepreneurial Orientation, Firm Resources, SME Branding and Firm’s Performance: Is Innovation the Missing Link?
(Articles)
Muhammad Haroon Hafeez
,
Mohd Noor Mohd Shariff
,
Halim bin Mad Lazim
American Journal of Industrial and Business Management
Vol.2 No.4
,October 31, 2012
DOI:
10.4236/ajibm.2012.24020
8,295
Downloads
15,805
Views
Citations
Retail Brand Equity: Measurements through Brand Policy and Store Formats
(Articles)
Magali Jara
American Journal of Industrial and Business Management
Vol.8 No.3
,March 20, 2018
DOI:
10.4236/ajibm.2018.83038
1,949
Downloads
5,345
Views
Citations
Service Branding: A Perspective of Value Co-Creation Orientation
(Articles)
Tianze Li
,
Haiying Wei
Journal of Service Science and Management
Vol.11 No.2
,April 28, 2018
DOI:
10.4236/jssm.2018.112018
1,705
Downloads
14,492
Views
Citations
Millenials’ Employer Brand Perception in a German Retail Context
(Articles)
Krummel Daniel
,
Siegfried Patrick
,
Michel Alex
Journal of Human Resource and Sustainability Studies
Vol.8 No.4
,December 22, 2020
DOI:
10.4236/jhrss.2020.84023
840
Downloads
2,482
Views
Citations
This article belongs to the Special Issue on
Human Resource and Sustainable Development
Beyond the Screen: Moroccan Women Crafting Digital Empowerment through Personal Branding in Social Media
(Articles)
Chaimae El Idrissi Amiri
,
Tayeb Ghourdou
Open Journal of Social Sciences
Vol.12 No.3
,March 25, 2024
DOI:
10.4236/jss.2024.123021
81
Downloads
504
Views
Citations
This article belongs to the Special Issue on
Social Media and Communications
Collaborative AI Enabled Place Branding: A Hybrid-Narrative Review and Prospects for Future Research
(Articles)
Liying Chen
,
Ziqi Wang
,
Hongli Pang
Open Journal of Social Sciences
Vol.12 No.4
,April 28, 2024
DOI:
10.4236/jss.2024.124037
31
Downloads
120
Views
Citations
Sensory Profiling of Two Commercial Ground-Roasted Arabica Filter Coffees Presented with and without Sweetener and Milk
(Articles)
Chloe N. Stokes
,
Joseph P. Kerry
,
Maurice G. O’Sullivan
Food and Nutrition Sciences
Vol.9 No.12
,December 28, 2018
DOI:
10.4236/fns.2018.912102
636
Downloads
1,306
Views
Citations
Sensory Processing Difficulties and Interpersonal Relationships in Adults: An Exploratory Study
(Articles)
Nili Ben-Avi
,
Moshe Almagor
,
Batya Engel-Yeger
Psychology
Vol.3 No.1
,January 17, 2012
DOI:
10.4236/psych.2012.31012
9,837
Downloads
17,930
Views
Citations
Sensory Evaluation of Pigmented Flesh Potatoes (
Solanum tuberosum
L.)
(Articles)
Kerrie L. Kaspar
,
Jean Soon Park
,
Charles R. Brown
,
Karen Weller
,
Carolyn F. Ross
,
Bridget D. Mathison
,
Boon P. Chew
Food and Nutrition Sciences
Vol.4 No.1
,January 17, 2013
DOI:
10.4236/fns.2013.41011
5,341
Downloads
8,209
Views
Citations
Evaluating Marketability of Ten Selected Cultivars of Mango
(Articles)
Seyed Morteza Zahedi
,
Zahra Sadat Asgarian
,
Farzad Kian Ersi
,
Azar Seydi
Open Journal of Ecology
Vol.6 No.5
,April 11, 2016
DOI:
10.4236/oje.2016.65022
2,238
Downloads
3,874
Views
Citations
Sensory Profile of Italian Craft Beers, Beer Taster Expert versus Sensory Methods: A Comparative Study
(Articles)
Chiara Medoro
,
Marta Cianciabella
,
Francesca Camilli
,
Massimiliano Magli
,
Edoardo Gatti
,
Stefano Predieri
Food and Nutrition Sciences
Vol.7 No.6
,May 30, 2016
DOI:
10.4236/fns.2016.76047
4,391
Downloads
7,261
Views
Citations
Rapid Descriptive Consumer Analysis Using Simultaneous and Monadic Sample Presentation for Coffee
(Articles)
Chloe N. Stokes
,
Joseph P. Kerry
,
Maurice G. O’Sullivan
Food and Nutrition Sciences
Vol.9 No.2
,February 7, 2018
DOI:
10.4236/fns.2018.92005
1,022
Downloads
2,248
Views
Citations
The Effect of Sensory Stimulation versus Motor Control Cueing of the Foot on Balance in Elderly Females: Single Group Pretest-Posttest Study
(Articles)
Sarah Wilmot
,
Amanda Alfonso
,
Jessica Velez
,
Ayse Ozcan Edeer
Advances in Aging Research
Vol.8 No.6
,October 31, 2019
DOI:
10.4236/aar.2019.86009
730
Downloads
1,389
Views
Citations
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