TITLE:
Study on Co-Opetition in China’s Edible Mushroom Industry: Take Shandong Province as an Example
AUTHORS:
Min Li, Jilian Hu, Yanxiang Ge
KEYWORDS:
Edible Mushrooms, Co-Opetition, Large-Scale Enterprises in Edible Mushrooms Industry, Small-Scale Farmers, Industrial Competition Pattern Transformation, Price Insurance, Intermediary Organizations
JOURNAL NAME:
Modern Economy,
Vol.9 No.1,
January
4,
2018
ABSTRACT: During the last few years, large-scale enterprises that
engage in commercial cultivation of edible mushrooms have been growing at a very
fast pace, bringing about new changes to the industrial structure of the edible
mushroom industry. Co-existence of large-scale enterprises and small-scale farmers
has become the long-term status quo of the edible mushroom industry. How to promote
proportional development for these two important industrial bodies has become a
pressing issue for the edible mushroom industry in Shandong Province. This paper
studies Co-opetition in the edible mushroom industry in Shandong Province, in regard
to aspects and effect on industrial competition pattern, motives, benefits, potential
challenges and evolution of co-opetition. This paper concludes that by carrying
out price insurance on edible mushrooms, developing intermediary organizations and
reinforcing government support, co-opetition between the two will become more efficient,
which in turn, will promote the evolution to the mode of “balanced co-opetition”
and optimize the organization of the edible mushroom industry.