TITLE:
Turkish “Young-Old” Adults’ Self Presentation and Impression Management Tactics on Social Networking Sites
AUTHORS:
Fulya Akbuga
KEYWORDS:
Social Networking Sites, Self Presentation, Impression Management Tactics, Aging
JOURNAL NAME:
Open Journal of Social Sciences,
Vol.11 No.10,
October
25,
2023
ABSTRACT: Today, the usage rates of social networking sites are increasing
globally, with different age groups using social media. This study aims to
focus on how the users aged 65 - 74 are presenting themselves on social media, as well as their daily
online habits on social media. Within the scope of this study, online behaviors
of older adults on social networking sites were discussed based on Goffman’s
dramaturgy theory. In this context, in-depth interviews were completed with 25
participants and the findings were analyzed with descriptive analysis. The
results of the research showed that older adults’ self presentations on social
media are dominated mostly by their “fears” in terms of getting punished by the
political power, being excluded from society and to be deceived by some groups.
They use the impression management tactics of ingratiation, exemplification and
self-promotion with their digital identity.