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Current Situation, Problems and Countermeasures of Brand Construction of Agricultural Products in Hubei Province
(Articles)
Ming Luo
Open Journal of Business and Management
Vol.7 No.3
,June 5, 2019
DOI:
10.4236/ojbm.2019.73081
1,249
Downloads
2,488
Views
Citations
Analysis of Factors Influencing the Strategic Choice of Brand Architecture
(Articles)
Cancan Lu
Open Journal of Social Sciences
Vol.2 No.9
,August 26, 2014
DOI:
10.4236/jss.2014.29005
6,893
Downloads
8,384
Views
Citations
Is the Distribution of Returns Symmetric?—Empirical Evidence from Agricultural Futures Market of China
(Articles)
Peng Wang
,
Tao Xiong
Journal of Financial Risk Management
Vol.3 No.2
,June 12, 2014
DOI:
10.4236/jfrm.2014.32004
4,464
Downloads
6,196
Views
Citations
The NOTHING ELSE Brand: A Case Study
(Articles)
Dave Brown
,
Bruce Donaldson
,
Andrew Parsons
,
Deborah Macrae
,
John Kelleher
,
Mary Yan
,
Elaine Rush
Food and Nutrition Sciences
Vol.6 No.3
,March 11, 2015
DOI:
10.4236/fns.2015.63033
3,728
Downloads
4,938
Views
Citations
Foreign Brand Admiration, Product Perceived Quality and Consumer Behaviour in Nigeria
(Articles)
Alfa Abubakar
,
Hadiza Saidu Abubakar
,
Cross Ogohi Daniel
Open Journal of Business and Management
Vol.11 No.5
,September 27, 2023
DOI:
10.4236/ojbm.2023.115141
128
Downloads
494
Views
Citations
Influence of Marketing Strategy on NPD Performance: Role of Customer Perceived Value and Product Characteristics
(Articles)
Han-Wen Liu
,
Li-Ren Yang
Open Journal of Social Sciences
Vol.2 No.3
,March 6, 2014
DOI:
10.4236/jss.2014.23007
4,694
Downloads
7,776
Views
Citations
Research on the Complementarity and Comparative Advantages of Agricultural Product Trade between China and CEE Countries
—Taking Poland, Romania, Czech Republic, Lithuania and Bulgaria as Examples
(Articles)
Chunyan Yu
,
Chunjie Qi
Journal of Service Science and Management
Vol.8 No.2
,April 7, 2015
DOI:
10.4236/jssm.2015.82022
5,195
Downloads
6,788
Views
Citations
Comparative Analysis between the Value of Biological Assets and Agricultural Products, Using Market Approaches and Income Approaches in the Post PSAK 69 Agriculture at Palm Oil Plantation
(Articles)
Hery Sanukri Munte
,
Khaira Amalia Fachrudin
,
Rina Br Bukit
Open Journal of Business and Management
Vol.7 No.3
,May 24, 2019
DOI:
10.4236/ojbm.2019.73079
1,131
Downloads
2,535
Views
Citations
Agricultural research for development: Investing in Uzbekistan’s future
(Articles)
Babadjanov Abdirashid Musaevich
Agricultural Sciences
Vol.4 No.2
,February 26, 2013
DOI:
10.4236/as.2013.42010
3,732
Downloads
6,535
Views
Citations
The Study on the Relationship between Agricultural Product Price Fluctuation and Inflation
(Articles)
Guohua Gou
Journal of Service Science and Management
Vol.10 No.2
,April 18, 2017
DOI:
10.4236/jssm.2017.102015
1,517
Downloads
3,170
Views
Citations
Study on Operation Mode of Agricultural Supply Chain in WeChat Business Environment
(Articles)
Yue Cong
,
Yaqin Zheng
Journal of Service Science and Management
Vol.10 No.3
,June 26, 2017
DOI:
10.4236/jssm.2017.103026
1,854
Downloads
3,028
Views
Citations
Analysis of the Value of Brand Equity from the Perspective of Consumer Psychology
(Articles)
Lintong Jiao
Open Journal of Social Sciences
Vol.6 No.12
,December 17, 2018
DOI:
10.4236/jss.2018.612007
1,378
Downloads
2,969
Views
Citations
Consumers’ Perceived Brand Aspiration and Its Impact on Intention to Pay Price Premium: Moderating Role of Brand Jealousy
(Articles)
S. Sreejesh
Theoretical Economics Letters
Vol.5 No.2
,April 20, 2015
DOI:
10.4236/tel.2015.52033
7,869
Downloads
10,340
Views
Citations
Research on the Influence of Conflicting Brand Crisis Information on Consumers’ Brand Attitude
(Articles)
Jiuqun He
American Journal of Industrial and Business Management
Vol.6 No.5
,May 19, 2016
DOI:
10.4236/ajibm.2016.65056
2,376
Downloads
3,820
Views
Citations
RETRACTED:
The Influence Factors of Brand Loyalty: Mobile Phone Industry
(Articles)
Zyeinyelkhaan Khundyz
American Journal of Industrial and Business Management
Vol.8 No.6
,June 27, 2018
DOI:
10.4236/ajibm.2018.86108
1,736
Downloads
6,305
Views
Citations
The Effect of Drama Types and Brand Familiarity on Brand Attitude in Brand Placement
(Articles)
Ziying Liu
,
Ding Pan
,
Ya Xu
American Journal of Industrial and Business Management
Vol.9 No.3
,March 14, 2019
DOI:
10.4236/ajibm.2019.93033
1,239
Downloads
2,302
Views
Citations
Analysis of the Problems, Causes and Countermeasures in the Brand Construction of the Postgraduate Entrance Examination Institutions
(Articles)
Yuanle Cheng
,
Hai Hu
Open Journal of Business and Management
Vol.8 No.2
,January 16, 2020
DOI:
10.4236/ojbm.2020.82025
1,215
Downloads
1,897
Views
Citations
Effect of Packaging on Perceived Quality and Brand Loyalty: The Mediating Role of Brand Association in Over-the-Counter Market
(Articles)
John Mensah
,
Peter Kwasi Oppong
,
Matilda Addae
Open Journal of Business and Management
Vol.10 No.1
,January 18, 2022
DOI:
10.4236/ojbm.2022.101018
723
Downloads
5,044
Views
Citations
Brand Relationships: A Personality-Based Approach
(Articles)
Helena M. Nobre
,
Kip Becker
,
Carlos Brito
Journal of Service Science and Management
Vol.3 No.2
,June 29, 2010
DOI:
10.4236/jssm.2010.32026
10,650
Downloads
22,961
Views
Citations
A Review of Brand Valuation Method
(Articles)
Jiangwen Huang
Journal of Service Science and Management
Vol.8 No.1
,February 4, 2015
DOI:
10.4236/jssm.2015.81008
10,423
Downloads
13,135
Views
Citations
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