TITLE:
The Principles behind a Strategic Plan
AUTHORS:
Federico De Andreis
KEYWORDS:
Strategic Plan, Management, Organizations, Organizational Theory, Decision Making, Strategic Management
JOURNAL NAME:
Open Journal of Applied Sciences,
Vol.9 No.4,
April
24,
2019
ABSTRACT: This strategic planning has changed dramatically between the 1960’s and
1970’s. Having survived its original design flaws, it has evolved into a
practical system of strategic management. Planning systems, in fact, have
become more sophisticated in their selection of planning approach and
techniques. The approach to the strategic plan should involve different methods
and techniques, more complete and more sensitive to the critical uncertainty of
many of the variables that planning must address. This change represents a
recognition of the basis of a strategic plan that are able to determinate its
success. Implementing this strategic approach, focused on method and technique,
can play a variety of important and useful roles peripheral to the strategy
development and implementation process.