TITLE:
CSR Based on Game Theory
AUTHORS:
Weixiao Zhu, Hongyan Li
KEYWORDS:
Corporate Social Responsibility; Game Theory; Linear Equations Method
JOURNAL NAME:
American Journal of Industrial and Business Management,
Vol.3 No.7,
November
29,
2013
ABSTRACT:
In recent years, Corporate Social
Responsibility (CSR) has gradually become a hot topic with the public’s increasing
concern. In this study, authors briefly introduce some reviews and concepts of
CSR, and then combine the idea of Game Theory and Matrix linear equations
method to conduct an empirical analysis between enterprises with enterprises
and enterprises with government. By analysis, we find that it is very important for the development
of enterprises in these two parts: the fulfillment of social responsibility and
the supervision of government. Finally, the authors also put forward some
suggestions to the fulfillment of CSR and hope to improve the poor sense of
presence.