Open Journal of Social Sciences

Volume 7, Issue 3 (March 2019)

ISSN Print: 2327-5952   ISSN Online: 2327-5960

Google-based Impact Factor: 0.93  Citations  

Study on the Evaluation Index System of Guangdong’s All-for-One Tourism Destination Competitiveness Based on Factor and Cluster Analysis

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DOI: 10.4236/jss.2019.73035    436 Downloads   685 Views  
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ABSTRACT

As a new development mode and concept of tourism industry, all-for-one tourism is helpful to provide new ideas and directions for the development of tourism industry in Guangdong Province. Based on the data of 21 cities in Guang-dong province, this paper uses factor analysis method to construct the evaluation index system, and gets the ranking of each region in the all-for-one tourism destination competitiveness. According to the scores of all-for-one tourism competitiveness, the competitiveness of 21 cities was classified by cluster analysis. This paper mainly provides suggestions for the development of tourism industry in 21 cities of Guangdong Province from the two systems of tourism competitiveness reality and tourism competitiveness potential.

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Ye, Y. (2019) Study on the Evaluation Index System of Guangdong’s All-for-One Tourism Destination Competitiveness Based on Factor and Cluster Analysis. Open Journal of Social Sciences, 7, 418-428. doi: 10.4236/jss.2019.73035.

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