Using Relative Utility Pricing to Explain Multibuy Prices in Supermarkets and on the Internet

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ISSN Print: 2164-5167
ISSN Online: 2164-5175
www.scirp.org/journal/ajibm
E-mail: ajibm@scirp.org

"Using Relative Utility Pricing to Explain Multibuy Prices in Supermarkets and on the Internet"
written by Philip Thomas, Alec Chrystal,
published by American Journal of Industrial and Business Management, Vol.3 No.8, 2013

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