The objective of this article is to contextualize the nature of management models and existing points of view, as well as the way in which they are developed or applied in the business context. The complex environment of current organizations requires flexibility to adapt to changing environment and achieve their objective with sustainable functionality, which is closely associated to their management. Furthermore, the most important approaches and trends that have proved effective management practice are identified; this could be done based on a brief historical account and extensive review of studies, which allowed reviewing and explaining the main management models as well as their elements of applicability. Afterwards, the elements for the specific design of a management model are determined to conclude that the characteristics of the mission, the elements of the culture, the complexity of the environment and the state of the technology determine the configuration of the management models, as well as, the methods and tools of planning, organization and control necessary for its implementation, evaluation and monitoring.