American Journal of Industrial and Business Management

Vol.9 No.4(2019), Paper ID 91850, 6 pages

DOI:10.4236/ajibm.2019.94061

 

Research on the Impact of Brand Experience on Brand Love

 

Xi Zhang

 

Department of Business Administration, Daejeon University, Daejeon, South Korea

 

Copyright © 2019 Xi Zhang et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

 

How to Cite this Article

Zhang, X. (2019) Research on the Impact of Brand Experience on Brand Love. American Journal of Industrial and Business Management, 9, 898-903. doi: 10.4236/ajibm.2019.94061.
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