American Journal of Industrial and Business Management

Vol.4 No.2(2014), Paper ID 42739, 9 pages

DOI:10.4236/ajibm.2014.42011

 

Exploring the Moderating Effects of Socio-Demographic Variables on Consumer Acceptance and Use of Mobile Money Transfer Services (MMTs) in Southern Zimbabwe

 

John Marumbwa

 

Department of Management Studies, Great Zimbabwe University, Masvingo, Zimbabwe.

 

Copyright © 2014 John Marumbwa et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

 

How to Cite this Article

Marumbwa, J. (2014) Exploring the Moderating Effects of Socio-Demographic Variables on Consumer Acceptance and Use of Mobile Money Transfer Services (MMTs) in Southern Zimbabwe. American Journal of Industrial and Business Management, 4, 71-79. doi: 10.4236/ajibm.2014.42011.
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