Author(s)

Amic G. Ho

School of Arts & Social Sciences, The Open University of Hong Kong, Hong Kong, China.

Most current designs are aimed at achieving success in the market. The design industry is generally interested in creating designs that can connect with users. However, not all designs successfully connect with users or create valuable design experiences. Hence, scholars in the discipline of user experience are increasingly investigating user experience mechanisms including the roles of human needs, affective concerns, thoughts, and actions. Studies have revealed that different senses, such as the auditory and visual, are connections influencing design consumption experiences. Such experiences highly influenced user satisfaction with designs. This finding could invoke a shift in the current design trend, from a function-oriented to an experience-oriented approach. Studies have also demonstrated that affective concerns have become a promising aspect of design experience and enhanced the influence of experience on an individual’s memory. Hence, affective concerns are crucial factors in the perception of design experience. Studies on design and affective concerns have investigated techniques for intentionally eliciting the affective concerns of users through designed solutions. Thus, the current study aimed to investigate the relationships between affective changes and design outcomes and developed tools for supporting designers in introducing affective concerns in design. In addition, a critical literature review was undertaken to investigate the state of the art in user experience and analyze, compare, and enhance existing knowledge. The investigation revealed the understanding of the affective changes which is one of the important factors to influence the perception of design experience. This understanding is an essential criterion of shaping the design experience for users. Hence, a set of guideline was proposed for generating user experience with affective concerns. It is a tool for designer to shape the design experience with affective concerns of users.

User Experience Design, Affective Concerns, Designers

G. Ho, A. (2017) Structuring User Experience Design with Affective Concerns. Art and Design Review, 5, 73-83. doi: 10.4236/adr.2017.51006.