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has been cited by the following article:

• TITLE: Value Investing in Thailand: Evidence from the Use of PEG

  AUTHORS: Paiboon Sareewiwatthana

  KEYWORDS: Value Investing; PEG; the Stock Exchange of Thailand

  JOURNAL NAME: Technology and Investment, Vol.3 No.2, May 29, 2012

  ABSTRACT: Value investing has gained popularity as a number of researches showed that various investment strategies based on this concept could generate significantly higher returns than the market. Investment using PEG as a selection rule was developed from the strategy based on P/E ratio. A test was conducted in this study to evaluate whether the investment strategy based on PEG ratio could be applied to the investments in the Stock Exchange of Thailand. Using the data from 1999-2010, the results showed that PEG ratio was effective in generating higher returns than the stock exchange’s total return index throughout the analysis of 12-year research data.