Li, K.X. and Lu, Y. (2015) Research on the Improvement Strategy of Brand Competitiveness of Catering Chain Enterprise in China. Economic Research Guide, No. 9.

has been cited by the following article:

• TITLE: Research on the Improvement of Competitiveness of Chain Business Enterprises with the System Theory

  AUTHORS: Xiaogang Yang

  KEYWORDS: Chain Business Enterprises, Competitiveness, System Theory, Application

  JOURNAL NAME: Open Journal of Business and Management, Vol.4 No.3, July 19, 2016

  ABSTRACT: Chain business enterprises face increasing competition. With the system theory, the competitiveness structure of chain business enterprises is analyzed, and practical methods and measures for the improvement of their competitiveness are provided.