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Abstract: |
On the background of global financial crisis and the European debt crisis, Tmall’s retail remains the sharp growth, which becoming a lightspot of economic growth. The secret of taobao’s success alipays transactions, strong shopping atmosphere and higher level of service. But it also can be seen that backwardness of network infrastructure，danger of transaction security, lackness of perfect distribution system and so on still exist in electronic business. In the future，the fusion with distribution, transactions more security, deeper development，more significant spillover benefits and the scale and globalization will be the trend of electronic business in China.
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